Beautler.Your beauty butler

A Really Good Foundation 129MD dupes and alternatives KimChi Chic Beauty

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol3Vegan2Cruelty-free1Oil-free0With SPF0Mineral1

Avoid an ingredient

Sort

3 of 30

Only showing matches made for sensitive skin, with medium coverage.

  • 1 match has no skin type listed and is not shown.

Closest shade match: Rare Beauty True to Myself Natural Matte Longwear Foundation 42 Deep Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
KimChi Chic Beauty
129MDChange shade
Depth and undertone: Deep · Cool
Finish and coverage: Natural matte · Full coverage
The match
Rare Beauty
42 Deep Cool
Depth and undertone: Deep · Cool
Finish and coverage: Matte · Medium coverage
Shade match
94out of 100
Colour
90
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $9 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation 520 Suede (W)

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
KimChi Chic Beauty
129MDChange shade
Depth and undertone: Deep · Cool
Finish and coverage: Natural matte · Full coverage
The match
Lancôme
520 Suede (W)
Depth and undertone: Deep tan
Finish and coverage: Matte · Medium coverage
Overall match
85out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
72
Wear (Wear & performance)
100
Skin (Skin suitability)
92
Medium confidence· Digital matchWhy it matches
Match price
$53Ulta BeautyUlta Beauty
Costs $24 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Laura Mercier

    Real Flawless Weightless Perfecting Waterproof Foundation

    5W1 Sienna
    Shade match 77
    $54SephoraSephoraCosts $25 more

    Matches: Very close colourClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than natural matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    72
    Wear & performance
    78
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than natural matte finish · Medium rather than full coverage

    Retailer shade note: medium deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 129MD (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5C1

    • Very close colour
    • Deep · Cool undertone

    $34

    SephoraView at Sephora
  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Honeycomb 7.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Honeycomb 7.7 Red

    • Very close colour
    • Deep tan · Cool undertone

    $31

    SephoraView at Sephora
  3. NARS Soft Matte Complete Concealer

    Hazelnut

    NARS Soft Matte Complete Concealer, shade Hazelnut

    • Close colour
    • Deep tan · Cool undertone

    $36

    SephoraView at Sephora
  4. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Close colour
    • Deep · Cool undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Tarte Shape Tape Full Coverage Matte Concealer

    57N rich

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57N rich

    • Close colour
    • Deep · Cool undertone

    $32

    SephoraView at Sephora
  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    148

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148

    • Close colour
    • Deep tan · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 42 Deep Cool, against KimChi Chic Beauty A Really Good Foundation in 129MD. Every attribute compared, with its share of the score.

ComparedYour shade129MDClosest shade match42 Deep CoolScore
Shade match55% of overall94
Colour90#9e5932#9a5b2fVery close colourColour difference 2.4 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.2
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall65
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall58
Longevity70Long-wearing8-hour wearSome differenceThe match claims 8-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall69
Skin type69Dry, normal, combination, oilyCombination, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 42 Deep Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Matte finish instead of natural matte
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for dry skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 520 Suede (W), against KimChi Chic Beauty A Really Good Foundation in 129MD. Every attribute compared, with its share of the score.

ComparedYour shade129MDClosest overall alternative520 Suede (W)Score
Shade match55% of overall86
Colour90#9e5932#a85a30Very close colourColour difference 2.3 (0 is identical)
Depth96DeepDeep tanCloseDepth difference: 2.4
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70CoolUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared72
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 85/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 520 Suede (W).

Same or better

  • Very close colour
  • Matte finish instead of natural matte
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Fragrance is listed in the formula

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none
View full match

Where to buy

Closest shade match

Rare Beauty True to Myself Natural Matte Longwear Foundation 42 Deep Cool

Best price
$38SephoraSephora
Costs $9 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation 520 Suede (W)

Match price
$53Ulta BeautyUlta Beauty
Costs $24 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.