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A Really Good Foundation 138D dupes and alternatives KimChi Chic Beauty

Rich deep · Neutral · neutral pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol0Vegan1Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with light coverage, in serum form.

  • 6 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris True Match Nude Hyaluronic Tinted Serum 10-12 Very Deep

The equivalent shade and the most similar foundation overall.

Your shade
KimChi Chic Beauty
138DChange shade
Depth and undertone: Rich deep · Neutral · neutral pink
Finish and coverage: Natural matte · Full coverage
The match
L'Oréal Paris
10-12 Very Deep
Depth and undertone: Very deep · Neutral · neutral pink
Finish and coverage: Radiant · Light coverage
Overall match
72out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
37
Wear (Wear & performance)
40
Skin (Skin suitability)
92
Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$20.99Ulta BeautyUlta Beauty
$8.01 less (28%)

Your shade $29 at Ulta Beauty · lowest price $15.82 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 138D (Rich deep · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    26N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 26N

    • Very close colour
    • Rich deep · Neutral undertone

    $30

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C

    • Very close colour
    • Very deep · Cool undertone

    $38

  4. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Close colour
    • Rich deep · Cool undertone

    $36

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N78

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N78

    • Close colour
    • Very deep · Neutral · neutral pink undertone

    $35

  6. Tarte Shape Tape Full Coverage Matte Concealer

    61G espresso golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61G espresso golden

    • Very close colour
    • Rich deep · Olive undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in 10-12 Very Deep, against KimChi Chic Beauty A Really Good Foundation in 138D. Every attribute compared, with its share of the score.

ComparedYour shade138DClosest match10-12 Very DeepScore
Shade match55% of overall96
Colour94#5b311b#5f3320Very close colourColour difference 1.7 (0 is identical)
Depth97Rich deepVery deepCloseDepth difference: 1.7
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral pinkNeutral · neutral pinkSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared37
Finish34Natural matteRadiantDifferentRadiant finish rather than natural matte
Coverage40FullLightDifferentLight coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 72/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Nude Hyaluronic Tinted Serum in 10-12 Very Deep.

Same or better

  • $8.01 less
  • Very close colour
  • Same neutral undertone

Different

  • Radiant finish instead of natural matte
  • Light rather than full coverage
  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Contains alcohol denat.

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy 10-12 Very Deep

Match price
$20.99Ulta BeautyUlta Beauty
$8.01 less (28%)

Your shade $29 at Ulta Beauty · lowest price $15.82 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.