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Revealer Skin-Improving Foundation SPF 25 Medium Deep Warm 350 dupes and alternatives Kosas

Medium · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol3Vegan1Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches with a radiant finish, without talc.

Closest shade match: Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 12.5P Newport

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: Rabanne Fresh Touch 24H Radiant Foundation 50W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $58SephoraSephoraCosts $13 more

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Does not claim a lightweight feel · No SPF

    Retailer shade note: medium with golden neutral undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Kosas Revealer Skin-Improving Foundation SPF 25 Medium Deep Warm 350 (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 8.1 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 8.1 O

    • Very close colour
    • Medium · Olive · neutral olive undertone

    $32

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Beech 6

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Beech 6

    • Very close colour
    • Medium · Warm · golden undertone

    $39

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.0 Deep Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.0 Deep Tan

    • Very close colour
    • Medium tan · Warm undertone

    $30

  3. Rare Beauty Liquid Touch Brightening Concealer

    400W

    Rare Beauty Liquid Touch Brightening Concealer, shade 400W

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $24

  4. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Close colour
    • Medium · Warm undertone

    $36

  5. NARS Radiant Creamy Concealer

    Caramel

    NARS Radiant Creamy Concealer, shade Caramel

    • Very close colour
    • Medium · Warm undertone

    $36

  6. CoverGirl TruBlend Undercover Concealer

    Golden Amber

    CoverGirl TruBlend Undercover Concealer, shade Golden Amber

    • Close colour
    • Medium · Warm · golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 12.5P Newport, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Warm 350. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Deep Warm 350Closest shade match12.5P NewportScore
Shade match55% of overall97
Colour95#c1926c#bf9269Looks identicalColour difference 1.3 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.4
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Normal, dry, combinationSensitiveMarketed for different skin types
Overall match 81/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 12.5P Newport.

Same or better

  • $9 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same medium coverage
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural
  • No skin-like finish claimed
  • No blurring effect claimed
  • Not marketed for normal/dry/combination skin
  • No SPF

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 25Not listed
OverlapUnknown-based vs water-based; silicone none vs none

Why the closest overall alternative works

Rabanne Fresh Touch 24H Radiant Foundation in 50W, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Warm 350. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Deep Warm 350Closest overall alternative50WScore
Shade match55% of overall97
Colour95#c1926c#c7956eLooks identicalColour difference 1.4 (0 is identical)
Depth97MediumMediumSameDepth difference: 2.0
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 91/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rabanne Fresh Touch 24H Radiant Foundation in 50W.

Same or better

  • $3 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural
  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconehigh silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 25Not listed
OverlapBoth unknown-based; silicone none vs high

Where to buy

Closest shade match

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 12.5P Newport

Best price
$36SephoraSephora
$9 less (20%)

Your shade $45 at Sephora

Closest overall alternative

Rabanne Fresh Touch 24H Radiant Foundation 50W

Match price
$42Ulta BeautyUlta Beauty
$3 less (7%)

Your shade $45 at Sephora · product price; shade not separately priced

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.