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Revealer Skin-Improving Foundation SPF 25 Medium Neutral Warm 230 dupes and alternatives Kosas

Light medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Dior Forever Natural Matte Velvet Compact Foundation 4N

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 17O Magnolia

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 93
    $39.50SephoraSephora$5.50 less (12%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    54
    Skin suitability
    90

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim

    Retailer shade note: medium-tan warm skin with golden undertones

    Medium confidence· Digital match

    View match
  2. Shade match 83
    $41Ulta BeautyUlta Beauty(product price)$4 less (9%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo SPF

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · No SPF

    Retailer shade note: medium cool

    Medium confidence· Digital match

    View match
  3. #5 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MN7.5
    Shade match 95
    $49SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedNot marketed for dry/combination skin

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    82
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Not marketed for dry/combination skin · Contains listed fragrance · No SPF

    Retailer shade note: medium neutral 7.5

    Medium confidence· Digital match

    View match
  4. #6 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MW1
    Shade match 92
    $49SephoraSephoraCosts $4 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedNot marketed for dry/combination skin

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    82
    Skin suitability
    33

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Not marketed for dry/combination skin · Contains listed fragrance · No SPF

    Retailer shade note: medium warm 1

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Kosas Revealer Skin-Improving Foundation SPF 25 Medium Neutral Warm 230 (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.2 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.2 N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $32

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    5.5 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 5.5 Medium

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $36

  2. NARS Soft Matte Complete Concealer

    Biscuit

    NARS Soft Matte Complete Concealer, shade Biscuit

    • Looks identical
    • Light medium · Warm · golden undertone

    $36

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N22

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N22

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $35

  4. Dior Forever Skin Correct Full-Coverage Concealer

    4W Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4W Warm

    • Very close colour
    • Light medium · Warm · yellow undertone

    $42

  5. Rare Beauty Liquid Touch Brightening Concealer

    290N

    Rare Beauty Liquid Touch Brightening Concealer, shade 290N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $24

  6. CoverGirl TruBlend Undercover Concealer

    Warm Nude

    CoverGirl TruBlend Undercover Concealer, shade Warm Nude

    • Very close colour
    • Light medium · Warm undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Dior Forever Natural Matte Velvet Compact Foundation in 4N, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Neutral Warm 230. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Neutral Warm 230Closest shade match4NScore
Shade match55% of overall97
Colour95#dba986#d7a985Looks identicalColour difference 1.3 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.6
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type30Normal, dry, combinationCombination, oilyBoth marketed for combination skin
Overall match 81/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Natural Matte Velvet Compact Foundation in 4N.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No blurring effect claimed
  • Not marketed for normal/dry skin
  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconePowder-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 25Not listed
OverlapUnknown-based vs powder-based; silicone none vs none

Why the closest overall alternative works

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 17O Magnolia, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Neutral Warm 230. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Neutral Warm 230Closest overall alternative17O MagnoliaScore
Shade match55% of overall90
Colour96#dba986#d7a986Looks identicalColour difference 1.2 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.6
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone70Neutral · neutral goldenOliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, combination, sensitiveBoth marketed for normal/​combination skin
Overall match 87/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 17O Magnolia.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Olive rather than neutral undertone
  • No skin-like finish claimed
  • Not marketed for dry skin
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 25Not listed
OverlapBoth unknown-based; silicone none vs none

Where to buy

Closest shade match

Dior Forever Natural Matte Velvet Compact Foundation 4N

Best price
$64SephoraSephora
Costs $19 more

Your shade $45 at Sephora

SephoraView at Sephora

Closest overall alternative

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 17O Magnolia

Best price
$50SephoraSephora
Costs $5 more

Your shade $45 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.