Very fair
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
23 of 33 matches
Only showing matches made for combination skin, without talc.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $46.90 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at Walmart
Target$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVS
Walgreens$14.99View at WalgreensWalmart$19.94View at Walmart
AmazonSee price at AmazonView at AmazonThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $46.90 at Ulta Beauty · product price; shade not separately priced
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$4.90 less (10%)Matches: Near-identical swatch colourSame buildable coverageBoth claim a blurring effect
Differences: Natural rather than matte finish
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta Beauty
Sephora$1.90 less (4%)Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect
Differences: Full rather than buildable coverageNot marketed for dry/sensitive skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Full rather than buildable coverage · Not marketed for dry/sensitive skin
Retailer shade note: very fair skin tones with neutral undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$45View at Sephora
Macy's$45View at Macy'sSephoraCosts $5.10 moreMatches: Near-identical swatch colourSame matte finishClaims a skin-like finish
Differences: Medium rather than buildable coverage
Looks identical · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Medium rather than buildable coverage
Retailer shade note: fair with cool undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonSephoraCosts $2.10 moreMatches: Very close colourBoth claim a blurring effectBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than buildable coverageNot marketed for oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for oily/sensitive skin · Contains listed fragrance
Retailer shade note: for very fair skin with neutral undertones
Medium confidence· Digital match
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$4.90 less (10%)Matches: Very close colourSame buildable coverageBoth claim a blurring effect
Differences: Natural rather than matte finish
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $13.10 moreMatches: Very close colourSame matte finishSame buildable coverage
Differences: Does not claim a lightweight feelNot marketed for normal/sensitive skinContains listed fragrance
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Does not claim a lightweight feel · Not marketed for normal/sensitive skin · Contains listed fragrance
Retailer shade note: fair skin with neutral tones
Medium confidence· Digital match
Dior Forever Skin Wear Blurring Natural Matte Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephoraCosts $7.10 moreMatches: Near-identical swatch colourBoth claim a blurring effectClaims not settling into lines
Differences: Natural rather than matte finishMedium rather than buildable coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than buildable coverage
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$54View at SephoraUlta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy'sSephoraCosts $7.10 moreMatches: Near-identical swatch colourBoth claim a blurring effectClaims not settling into lines
Differences: Natural rather than matte finishMedium rather than buildable coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than buildable coverage
Retailer shade note: fair with cool undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$54View at SephoraUlta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy'sUlta Beauty(product price)$5.90 less (13%)Matches: Very close colourBoth claim long-wearingBoth claim a lightweight feel
Differences: Natural rather than matte finishLight rather than buildable coverageNo blurring effect claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than matte finish · Light rather than buildable coverage · No blurring effect claimed
Retailer shade note: fair-light with a cool undertone
Medium confidence· Digital match
Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyMacy's$41View at Macy'sUlta Beauty$30.90 less (66%)Matches: Very close colourSame matte finishBoth claim a lightweight feel
Differences: Medium rather than buildable coverageNo blurring effect claimedNo long-wear claim
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Velvet Veil Minerals Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephoraCosts $11.10 moreMatches: Very close colourSame matte finishBoth claim long-wearing
Differences: Medium rather than buildable coverageNo blurring effect claimedNot marketed for dry/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: Very Fair, warm neutral undertones
Medium confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephora$8.90 less (19%)Matches: Very close colourSame matte finishClaims a skin-like finish
Differences: Medium rather than buildable coverageNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Medium rather than buildable coverage · Not marketed for dry skin
Retailer shade note: warm golden
Medium confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephora$7.90 less (17%)Matches: Very close colourSame matte finishBoth claim a blurring effect
Differences: Full rather than buildable coverageNot marketed for dry/sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Full rather than buildable coverage · Not marketed for dry/sensitive skin
Retailer shade note: very fair beige with neutral undertone for very fair skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)$30.91 less (66%)Matches: Very close colourSame matte finishClaims transfer resistance
Differences: Full rather than buildable coverageNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Full rather than buildable coverage · No blurring effect claimed
Retailer shade note: neutral cool undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty$25.90 less (55%)Matches: Very close colourSame buildable coverageClaims a skin-like finish
Differences: Natural rather than matte finishNo blurring effect claimedNot marketed for sensitive skin
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Not marketed for sensitive skin
Medium confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21View at Ulta BeautyTarget$30View at TargetSephora$4.90 less (10%)Matches: Very close colourSame matte finishClaims transfer resistance
Differences: Full rather than buildable coverageNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Full rather than buildable coverage · No blurring effect claimed
Retailer shade note: for very fair warm skin with a yellow hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sSephora$10.90 less (23%)Matches: Very close colourClaims a skin-like finishBoth claim long-wearing
Differences: Medium rather than buildable coverageNo blurring effect claimedNot marketed for normal/sensitive skin
Very close colour · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than buildable coverage · No blurring effect claimed · Not marketed for normal/sensitive skin
Retailer shade note: light - cool
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $3.10 moreMatches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel
Differences: Slightly deeperNatural rather than matte finishMedium rather than buildable coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for dry/oily skin
Retailer shade note: Light with cool undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty(product price)$5.90 less (13%)Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect
Differences: Natural rather than matte finishMedium rather than buildable coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than buildable coverage
Retailer shade note: fair light neutral
Medium confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beautyfrom $41 · product priceView at Ulta BeautyUlta Beauty(product price)$1.90 less (4%)Matches: Very close colourSame matte finishClaims a skin-like finish
Differences: Full rather than buildable coverageNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Full rather than buildable coverage · No blurring effect claimed
Retailer shade note: for very fair warm skin with a yellow hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $45 · product priceView at Ulta BeautyUlta Beauty(product price)$38.90 less (83%)Matches: Near-identical swatch colourSame matte finishNo drying alcohol listed
Differences: Full rather than buildable coverageNo blurring effect claimedNo long-wear claim
Looks identical · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Full rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Retailer shade note: fair or light skin tones with a yellow undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyShowing 12 of 21 matches
The closest shade to Kryolan Professional Makeup Digital Complexion Fluid Foundation P 04 (Very fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
0W1
$34
015 Light
160
$30
Fair
$12
2 Fair
$36
Birch 1
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
L'Oréal Paris True Match Super-Blendable Foundation in C1 Cool Light, against Kryolan Professional Makeup Digital Complexion Fluid Foundation in P 04. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Super-Blendable Foundation in C1 Cool Light.
8 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.
Revolution Beauty Superfix Blur Longwear Foundation in F0.3W, against Kryolan Professional Makeup Digital Complexion Fluid Foundation in P 04. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Revolution Beauty Superfix Blur Longwear Foundation in F0.3W.
9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Super-Blendable Foundation C1 Cool Light
Ulta BeautyYour shade $46.90 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
Revolution Beauty Superfix Blur Longwear Foundation F0.3W
Ulta BeautyYour shade $46.90 at Ulta Beauty · product price; shade not separately priced
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
