Very fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $51.50 at Ulta Beauty
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beauty$34View at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$10.50 less (20%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Medium rather than light coverage
Retailer shade note: fair neutral
Medium confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beauty$41View at Ulta Beauty
SephoraCosts $2.50 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNo skin-like finish claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than light coverage · No skin-like finish claimed
Retailer shade note: very fair with neutral undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$17.50 less (34%)Matches: Very close colourSame natural finishClaims not settling into lines
Differences: Slightly cooler undertoneMedium rather than light coverageNo skin-like finish claimed
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than light coverage · No skin-like finish claimed
Retailer shade note: fair with pink undertones
Medium confidence· Digital match
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $34 · product priceView at Ulta BeautyThe closest shade to Kryolan Professional Makeup Natural Fluid Foundation NN 4 (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
1 Neutral
$42
Madeleine
Cloud
$36
13.0 Light Natural
$30
0.5N
$38
NC10
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Fair Ivory LN2, against Kryolan Professional Makeup Natural Fluid Foundation in NN 4. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Fair Ivory LN2.
4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $51.50 at Ulta Beauty
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
