Natural Fluid Foundation NO 10 dupes and alternatives Kryolan Professional Makeup
Medium tan · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
SortSort byOverall match
2 of 30 matches
Only showing matches with light coverage, without silicones.
Closest shade match: Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 3
The equivalent shade: scored on colour, depth and undertone only.
- Shade match
- 86out of 100
- Colour
- 82
- Depth
- 99
- Undertone
- 90
Your shade $51.50 at Ulta Beauty
Where to buy Golden 3
Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15
Every store that sells this shade · prices as last checked
Closest overall alternative: Well People Supernatural Complexion Stick 30 Medium Tan Warm
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
- Overall match
- 88out of 100
- Shade (Shade match)
- 84
- Finish (Finish & visual result)
- 86
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 100
Your shade $51.50 at Ulta Beauty
Where to buy 30 Medium Tan Warm
Well People Supernatural Complexion Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Kryolan Professional Makeup Natural Fluid Foundation NO 10 (Medium tan · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Praline 6.3 Neutral
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Praline 6.3 Neutral
- Very close colour
- Medium tan · Olive · neutral olive undertone
$31

11
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 11
- Close colour
- Medium tan · Olive · neutral olive undertone
$42
144
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 144
- Very close colour
- Medium · Neutral · neutral golden undertone
$12.99
Tan Neutral
e.l.f. Cosmetics 16HR Camo Concealer, shade Tan Neutral
- Very close colour
- Medium · Neutral undertone
$8

430
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 430
- Very close colour
- Medium tan · Warm · golden undertone
$30
17W
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W
- Very close colour
- Medium tan · Warm undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Golden 3, against Kryolan Professional Makeup Natural Fluid Foundation in NO 10. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Golden 3.
Same or better
- $2.50 less
- Same olive undertone
- Same light coverage
- Claims 12-hour wear
- Claims not settling into lines
- Claims colour stability
- Both claim a lightweight feel
- Adds SPF 15
Different
- Small colour difference on the swatch
- Radiant finish instead of natural
- No skin-like finish claimed
- Fragrance is listed in the formula
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Well People Supernatural Complexion Stick in 30 Medium Tan Warm, against Kryolan Professional Makeup Natural Fluid Foundation in NO 10. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Well People Supernatural Complexion Stick in 30 Medium Tan Warm.
Same or better
- $33.30 less
- Very close colour
- Same natural finish
- Same light coverage
- Both claim a lightweight feel
Different
- Slightly warmer undertone
- No skin-like finish claimed
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 3
Your shade $51.50 at Ulta Beauty
Closest overall alternative
Well People Supernatural Complexion Stick 30 Medium Tan Warm
Your shade $51.50 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.