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Natural Fluid Foundation NY 10 dupes and alternatives Kryolan Professional Makeup

Very deep · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, cruelty-free, without talc or alcohol denat.

  • 20 matches have no cruelty-free claim listed and are not shown.

Closest shade match: Essence Foundation Stick 330

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Kryolan Professional Makeup
NY 10Change shade
Depth and undertone: Very deep · Warm · yellow
Finish and coverage: Natural · Light coverage
The match
Essence
330
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Matte · Medium coverage
Shade match
88out of 100
Colour
83
Depth
90
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$6.99Ulta BeautyUlta Beauty
$44.51 less (86%)

Your shade $51.50 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: e.l.f. Cosmetics Soft Glam Satin Foundation 63 Rich Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Kryolan Professional Makeup
NY 10Change shade
Depth and undertone: Very deep · Warm · yellow
Finish and coverage: Natural · Light coverage
The match
e.l.f. Cosmetics
63 Rich Warm
Depth and undertone: Very deep · Warm
Finish and coverage: Natural · Medium coverage
Overall match
79out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
79
Wear (Wear & performance)
54
Skin (Skin suitability)
80
Match price
$8Ulta BeautyUlta Beauty
$43.50 less (84%)

Your shade $51.50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 81
    $49SephoraSephora$2.50 less (5%)

    Matches: Same natural finishBoth claim a skin-like finishClaims long-wearing

    Differences: Neutral rather than warm undertoneMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    81
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than light coverage · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin

    Retailer shade note: richest with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Essence

    Foundation Stick

    280
    Shade match 87
    $6.99Ulta BeautyUlta Beauty(product price)$44.51 less (86%)

    Matches: Very close colour

    Differences: Neutral rather than warm undertoneMatte rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Medium rather than light coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 79
    $28SephoraSephora$23.50 less (46%)

    Matches: Both claim a skin-like finishClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Medium rather than light coverage · Not marketed for normal/sensitive skin

    Retailer shade note: deep espresso - rich brown skin with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Kryolan Professional Makeup Natural Fluid Foundation NY 10 (Very deep · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    51 Deep Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 51 Deep Peach

    • Very close colour
    • Very deep · Warm · peach undertone

    $32

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep

    • Very close colour
    • Very deep

    $12

  3. CoverGirl TruBlend Undercover Concealer

    Deep Golden

    CoverGirl TruBlend Undercover Concealer, shade Deep Golden

    • Close colour
    • Very deep · Warm · golden undertone

    $12.99

  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Close colour
    • Very deep · Neutral undertone

    $36

  5. Rare Beauty Liquid Touch Brightening Concealer

    560W

    Rare Beauty Liquid Touch Brightening Concealer, shade 560W

    • Close colour
    • Very deep · Neutral · neutral golden undertone

    $24

  6. NARS Soft Matte Complete Concealer

    Dark Coffee

    NARS Soft Matte Complete Concealer, shade Dark Coffee

    • Close colour
    • Very deep · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Essence Foundation Stick in 330, against Kryolan Professional Makeup Natural Fluid Foundation in NY 10. Every attribute compared, with its share of the score.

ComparedYour shadeNY 10Closest shade match330Score
Shade match55% of overall88
Colour83#5e4034#6a4637Close colourColour difference 3.3 (0 is identical)
Depth90Very deepVery deepSameDepth difference: 4.6
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 75/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Essence Foundation Stick in 330.

Same or better

  • $44.51 less
  • Same warm undertone
  • Medium rather than light coverage

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Matte finish instead of natural
  • No skin-like finish claimed
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone none vs moderate

Why the closest overall alternative works

e.l.f. Cosmetics Soft Glam Satin Foundation in 63 Rich Warm, against Kryolan Professional Makeup Natural Fluid Foundation in NY 10. Every attribute compared, with its share of the score.

ComparedYour shadeNY 10Closest overall alternative63 Rich WarmScore
Shade match55% of overall85
Colour77#5e4034#5c3726Close colourColour difference 4.0 (0 is identical)
Depth91Very deepVery deepSameDepth difference: 4.3
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 79/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Soft Glam Satin Foundation in 63 Rich Warm.

Same or better

  • $43.50 less
  • Same warm undertone
  • Same natural finish
  • Medium rather than light coverage
  • Claims long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • No skin-like finish claimed
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone none vs high

Where to buy

Closest shade match

Essence Foundation Stick 330

Match price
$6.99Ulta BeautyUlta Beauty
$44.51 less (86%)

Your shade $51.50 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

e.l.f. Cosmetics Soft Glam Satin Foundation 63 Rich Warm

Match price
$8Ulta BeautyUlta Beauty
$43.50 less (84%)

Your shade $51.50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.