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Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 090 dupes and alternatives KVD Beauty

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol3Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches in powder form.

  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Juvia's Place I am Magic Powder Foundation Tanzania - Dark 3

The equivalent shade and the most similar foundation overall.

Your shade
KVD Beauty
Deep 090Change shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Full coverage
The match
Juvia's Place
Tanzania - Dark 3
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Full coverage
Overall match
85out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
70
Wear (Wear & performance)
82
Skin (Skin suitability)
76
Shade match
93out of 100
Colour
89
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$20Ulta BeautyUlta Beauty
$22 less (52%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. #2 · bareMinerals

    BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Deep 55 Neutral
    Overall 82
    $42SephoraSephoraSame price

    Matches: Same neutral undertoneSame full coverageBoth claim transfer resistance

    Differences: Matte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    76

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed

    Retailer shade note: for deep neutral skin with a subtle golden hue

    High confidence· Digital match

    View match
  2. #3 · Juvia's Place

    I am Magic Powder Foundation

    Katsina - Dark 2
    Overall 81
    $20Ulta BeautyUlta Beauty(product price)$22 less (52%)

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Slightly deeperMatte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    76

    Close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly deeper · Matte rather than natural finish · No blurring effect claimed · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  3. #4 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    6C Macchiato
    Overall 80
    $54Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourBoth claim a blurring effectBoth claim transfer resistance

    Differences: Slightly cooler undertoneMatte rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    76

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Buildable rather than full coverage

    Retailer shade note: deep with cool undertones

    High confidence· Digital match

    View match
  4. #5 · Maybelline

    Super Stay Up to 24HR Hybrid Powder-Foundation

    360
    Overall 80
    $15.99Ulta BeautyUlta Beauty(product price)$26.01 less (62%)

    Matches: Same neutral undertoneSame full coverageBoth claim transfer resistance

    Differences: Slightly lighterMatte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    70
    Wear & performance
    86
    Skin suitability
    76

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · No blurring effect claimed

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 090 (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

    SephoraView at Sephora
  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    44.0 Deep Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural

    • Close colour
    • Deep · Neutral undertone

    $30

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6C

    • Close colour
    • Deep · Neutral undertone

    $38

    SephoraView at Sephora
  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Close colour
    • Deep · Neutral undertone

    $36

    SephoraView at Sephora
  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 9.1 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 9.1 N

    • Close colour
    • Deep · Neutral undertone

    $32

    SephoraView at Sephora
  6. Rare Beauty Liquid Touch Brightening Concealer

    540C

    Rare Beauty Liquid Touch Brightening Concealer, shade 540C

    • Very close colour
    • Deep · Cool undertone

    $24

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Juvia's Place I am Magic Powder Foundation in Tanzania - Dark 3, against KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 090. Every attribute compared, with its share of the score.

ComparedYour shadeDeep 090Closest matchTanzania - Dark 3Score
Shade match55% of overall93
Colour89#8b5644#8a553dVery close colourColour difference 2.4 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.8
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​oily skin
Overall match 85/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Powder Foundation in Tanzania - Dark 3.

Same or better

  • $22 less
  • Very close colour
  • Same neutral undertone
  • Same full coverage
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No blurring effect claimed
  • Does not claim transfer resistance

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedNot listed
Overlap
View full match

Where to buy Tanzania - Dark 3

Match price
$20Ulta BeautyUlta Beauty
$22 less (52%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.