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Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 096 dupes and alternatives KVD Beauty

Very deep · Olive · neutral olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form, without talc.

  • 11 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 474WO Bronze

The equivalent shade and the most similar foundation overall.

Your shade
KVD Beauty
Deep 096Change shade
Depth and undertone: Very deep · Olive · neutral olive
Finish and coverage: Natural · Full coverage
The match
Make Up For Ever
474WO Bronze
Depth and undertone: Very deep · Olive · warm olive
Finish and coverage: Natural · Medium coverage
Overall match
85out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
85
Wear (Wear & performance)
82
Skin (Skin suitability)
40
Shade match
91out of 100
Colour
89
Depth
98
Undertone
90
High confidence· Digital matchWhy it matches
Best price
$49SephoraSephora
Costs $7 more

Your shade $42 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    28.5 N
    Shade match 79
    $48SephoraSephoraCosts $6 more

    Matches: Same natural finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    87

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than olive undertone · Medium rather than full coverage · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: dark deep with neutral undertone

    Medium confidence· Digital match

    View match
  2. Shade match 85
    $52SephoraSephoraCosts $10 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    85
    Wear & performance
    82
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with golden undertones

    High confidence· Digital match

    View match
  3. #4 · Make Up For Ever

    Balancing & Perfecting Natural Finish Longwear Foundation

    476W Graphite
    Shade match 81
    $49SephoraSephoraCosts $7 more

    Matches: Same natural finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    85
    Wear & performance
    82
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for deeper skin with warm undertones

    High confidence· Digital match

    View match
  4. Shade match 77
    $49SephoraSephoraCosts $7 more

    Matches: Same natural finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than olive undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    77
    Finish & visual result
    85
    Wear & performance
    82
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than olive undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for deeper skin with neutral undertones

    High confidence· Digital match

    View match
  5. Shade match 80
    $44SephoraSephoraCosts $2 more

    Matches: Same olive undertoneSame natural finishBoth claim long-wearing

    Differences: Medium rather than full coverageNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    74
    Wear & performance
    86
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match
  6. #7 · Sephora Collection

    Best Skin Ever Liquid Foundation

    38Y
    Shade match 73
    $24SephoraSephora$18 less (43%)

    Matches: Same natural finishBoth claim long-wearingBoth claim transfer resistance

    Differences: Slightly warmer undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    40

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: very deep with yellow undertones

    High confidence· Digital match

    View match
  7. Shade match 75
    $49SephoraSephoraCosts $7 more

    Matches: Same natural finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than olive undertoneMedium rather than full coverage

    Score details
    Shade match
    75
    Finish & visual result
    85
    Wear & performance
    82
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly lighter · Neutral rather than olive undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for deep skin with rosy neutral undertones

    High confidence· Digital match

    View match
  8. #9 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    26 N
    Shade match 72
    $48SephoraSephoraCosts $6 more

    Matches: Same natural finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    72
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    87

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than olive undertone · Medium rather than full coverage · Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: dark with neutral undertone

    Medium confidence· Digital match

    View match
  9. #10 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    46 Deep Neutral
    Shade match 77
    $38SephoraSephora$4 less (10%)

    Matches: Claims a skin-like finishBoth claim a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than olive undertoneMatte rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    67
    Wear & performance
    78
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than olive undertone · Matte rather than natural finish · Medium rather than full coverage

    Retailer shade note: neutral red

    High confidence· Digital match

    View match
  10. Shade match 75
    $44SephoraSephoraCosts $2 more

    Matches: Same natural finishBoth claim long-wearingBoth claim transfer resistance

    Differences: Slightly warmer undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    75
    Finish & visual result
    74
    Wear & performance
    86
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm golden

    High confidence· Digital match

    View match
  11. #12 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    27W
    Shade match 78
    $48SephoraSephoraCosts $6 more

    Matches: Same natural finishBoth claim long-wearingClaims colour stability

    Differences: Slightly warmer undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    74
    Wear & performance
    74
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: dark deep with warm undertone

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 096 (Very deep · Olive · neutral olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    435 Coffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 435 Coffee

    • Very close colour
    • Very deep

    $15.99

  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Maple Syrup 8.2 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Maple Syrup 8.2 Golden

    • Slight colour difference
    • Very deep · Warm · golden undertone

    $31

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW55

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW55

    • Slight colour difference
    • Very deep · Neutral undertone

    $30

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cocoa

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa

    • Slight colour difference
    • Very deep · Neutral undertone

    $36

  5. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Slight colour difference
    • Very deep

    $14.99

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    26N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 26N

    • Slight colour difference
    • Rich deep · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 474WO Bronze, against KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 096. Every attribute compared, with its share of the score.

ComparedYour shadeDeep 096Closest match474WO BronzeScore
Shade match55% of overall91
Colour89#6c3202#693710Very close colourColour difference 2.4 (0 is identical)
Depth98Very deepVery deepSameDepth difference: 1.1
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone90Olive · neutral oliveOlive · warm oliveClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared85
Finish100NaturalNaturalSameSame natural finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, oilyNormal, dry, combinationBoth marketed for combination skin
Overall match 85/100Shade match 91/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 474WO Bronze.

Same or better

  • Very close colour
  • Same olive undertone
  • Same natural finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Medium rather than full coverage
  • Does not claim transfer resistance
  • Not marketed for oily skin
  • Fragrance is listed in the formula
  • Contains alcohol

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high

Where to buy 474WO Bronze

Best price
$49SephoraSephora
Costs $7 more

Your shade $42 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.