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Natural Blur Powder Foundation 3W dupes and alternatives Kylie Cosmetics

Light medium · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 54 Honey Wheat

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Kylie Cosmetics
3WChange shade
Depth and undertone: Light medium · Olive
Finish and coverage: Matte · Medium coverage
The match
Clinique
WN 54 Honey Wheat
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
91out of 100
Colour
98
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $1 more

Your shade $38 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Clinique Acne Solutions Liquid Makeup Foundation WN 46 Golden Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Kylie Cosmetics
3WChange shade
Depth and undertone: Light medium · Olive
Finish and coverage: Matte · Medium coverage
The match
Clinique
WN 46 Golden Neutral
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
85out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
100
Wear (Wear & performance)
51
Skin (Skin suitability)
75
Match price
$39Ulta BeautyUlta Beauty
Costs $1 more

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    15 Light Medium Neutral
    Shade match 88
    $38SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Neutral rather than olive undertoneDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    70
    Skin suitability
    69

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than olive undertone · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: neutral beige

    High confidence· Digital match

    View match
  2. Shade match 90
    $41Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    81
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim colour stability

    Retailer shade note: light warm

    High confidence· Digital match

    View match
  3. #5 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    19 Light Medium Warm
    Shade match 88
    $38SephoraSephoraSame price

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    70
    Skin suitability
    69

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: warm golden

    High confidence· Digital match

    View match
  4. Shade match 85
    $40SephoraSephoraCosts $2 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: light medium warm

    High confidence· Digital match

    View match
  5. #7 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light To Medium Warm
    Shade match 90
    $16Ulta BeautyUlta Beauty(product price)$22 less (58%)

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    92

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  6. #8 · Maybelline

    Fit Me Matte + Poreless Foundation

    Soft Tan 228
    Shade match 87
    $11.99Ulta BeautyUlta Beauty$26.01 less (68%)

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    74
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. Shade match 88
    $39.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    66
    Skin suitability
    50

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Not marketed for dry/normal skin

    Retailer shade note: light/medium skin w/ golden undertones

    Medium confidence· Digital match

    View match
  8. #10 · bareMinerals

    ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Golden Medium 14
    Shade match 90
    $39.50SephoraSephoraCosts $1.50 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    69

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No long-wear claim · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: warm undertone golden

    High confidence· Digital match

    View match
  9. #11 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Light Medium 13 Warm
    Shade match 87
    $41Ulta BeautyUlta BeautyCosts $3 more

    Matches: Very close colourSame medium coverageClaims a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim colour stability

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    81
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim colour stability

    Retailer shade note: light medium warm

    High confidence· Digital match

    View match
  10. #12 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    24 Light Warm
    Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$30 less (79%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    78
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim colour stability

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  11. #13 · NARS

    Light Reflecting Foundation

    Fiji
    Shade match 89
    $55SephoraSephoraCosts $17 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    63
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: L5 - light to medium with warm undertones

    High confidence· Digital match

    View match
  12. Shade match 89
    $49SephoraSephoraCosts $11 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    63
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for light to medium skin with neutral undertones

    High confidence· Digital match

    View match
  13. #15 · Armani Beauty

    Luminous Silk Foundation

    3.8
    Shade match 88
    $69SephoraSephoraCosts $31 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim colour stability

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim colour stability · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light, warm peach

    High confidence· Digital match

    View match
  14. Shade match 88
    $38SephoraSephoraSame price

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Neutral rather than olive undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    78
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim colour stability · Not marketed for dry skin

    Retailer shade note: fair-light (neutral)

    Medium confidence· Digital match

    View match
  15. #17 · Armani Beauty

    Luminous Silk Foundation

    4
    Shade match 87
    $69SephoraSephoraCosts $31 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim colour stability

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim colour stability · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light, neutral golden

    High confidence· Digital match

    View match
  16. Shade match 88
    $12.98WalmartWalmart$25.02 less (66%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No long-wear claim · Does not claim colour stability · Not marketed for dry/normal/combination/oily skin

    Medium confidence· Digital match

    View match
  17. #19 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM2PEACH
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$13 less (34%)

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    63
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match

Showing 12 of 17 matches

Looking for a concealer in your shade?

The closest shade to Kylie Cosmetics Natural Blur Powder Foundation 3W (Light medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    240W

    Rare Beauty Liquid Touch Brightening Concealer, shade 240W

    • Very close colour
    • Light · Olive · warm olive undertone

    $24

  2. Dior Forever Skin Correct Full-Coverage Concealer

    4 Warm Olive

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm Olive

    • Very close colour
    • Light medium · Olive · warm olive undertone

    $42

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5W

    • Looks identical
    • Light medium · Warm · yellow undertone

    $31

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Oat 3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Oat 3

    • Close colour
    • Light · Olive · warm olive undertone

    $39

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Very close colour
    • Light medium · Warm · golden undertone

    $22

  6. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    6 Medium

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 6 Medium

    • Very close colour
    • Light · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 54 Honey Wheat, against Kylie Cosmetics Natural Blur Powder Foundation in 3W. Every attribute compared, with its share of the score.

ComparedYour shade3WClosest shade matchWN 54 Honey WheatScore
Shade match55% of overall91
Colour98#e6b481#e2b27fLooks identicalColour difference 0.8 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.3
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone70OliveNeutral · neutral goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyNormal, dry, combinationBoth marketed for dry/​normal/​combination skin
Overall match 83/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 54 Honey Wheat.

Same or better

  • Near-identical swatch colour
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim colour stability
  • Adds SPF 15

Different

  • Slightly warmer undertone
  • Natural finish instead of matte
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for oily skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapPowder-based vs silicone-based; silicone none vs high

Why the closest overall alternative works

Clinique Acne Solutions Liquid Makeup Foundation in WN 46 Golden Neutral, against Kylie Cosmetics Natural Blur Powder Foundation in 3W. Every attribute compared, with its share of the score.

ComparedYour shade3WClosest overall alternativeWN 46 Golden NeutralScore
Shade match55% of overall88
Colour93#e6b481#e2b184Very close colourColour difference 1.7 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.5
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone70OliveNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyCombination, dry, oilyBoth marketed for dry/​combination/​oily skin
Overall match 85/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Acne Solutions Liquid Makeup Foundation in WN 46 Golden Neutral.

Same or better

  • Very close colour
  • Same matte finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Neutral rather than olive undertone
  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for normal skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone none vs high

Where to buy

Closest shade match

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 54 Honey Wheat

Best price
$39SephoraSephora
Costs $1 more

Your shade $38 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Clinique Acne Solutions Liquid Makeup Foundation WN 46 Golden Neutral

Match price
$39Ulta BeautyUlta Beauty
Costs $1 more

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.