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Pro Coverage Liquid Foundation Beige dupes and alternatives L.A. Girl

Tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick 16

The equivalent shade: scored on colour, depth and undertone only.

Your shade
L.A. Girl
BeigeChange shade
Depth and undertone: Tan
Finish and coverage: Radiant · Full coverage
The match
Fenty Beauty
16
Depth and undertone: Tan · Olive · neutral olive
Finish and coverage: Natural · Light coverage
Shade match
90out of 100
Colour
97
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $30 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Tarte Babassu Foundcealer Dewy Foundation SPF 20 49H Tan-Deep Honey

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
L.A. Girl
BeigeChange shade
Depth and undertone: Tan
Finish and coverage: Radiant · Full coverage
The match
Tarte
49H Tan-Deep Honey
Depth and undertone: Tan · Warm · peach
Finish and coverage: Radiant · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
91
Wear (Wear & performance)
54
Skin (Skin suitability)
92
Match price
$42Ulta BeautyUlta Beauty
Costs $32 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $49SephoraSephoraCosts $39 more

    Matches: Very close colourSame radiant finishBoth claim long-wearing

    Differences: Light rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    87
    Finish & visual result
    72
    Wear & performance
    80
    Skin suitability
    75

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Light rather than full coverage · Not marketed for oily skin

    Retailer shade note: Medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    41 Tan Neutral
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$2 less (20%)

    Matches: Near-identical swatch colourBoth claim long-wearingClaims not settling into lines

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 87
    $56Ulta BeautyUlta Beauty(product price)Costs $46 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    70
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium with warm olive undertones

    Medium confidence· Digital match

    View match
  4. #6 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    40 Tan Warm
    Shade match 89
    $8Ulta BeautyUlta Beauty(product price)$2 less (20%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Retailer shade note: tan with warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 86
    $56Ulta BeautyUlta Beauty(product price)Costs $46 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    70
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium dark with warm gold undertones

    Medium confidence· Digital match

    View match
  6. Shade match 90
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.99 more

    Matches: Near-identical swatch colourSame full coverageBoth claim long-wearing

    Differences: Matte rather than radiant finish

    Score details
    Shade match
    90
    Finish & visual result
    53
    Wear & performance
    100
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than radiant finish

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $28SephoraSephoraCosts $18 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Medium rather than full coverageNot marketed for normal skin

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for normal skin

    Retailer shade note: golden caramel - brown skin with golden undertones

    Medium confidence· Digital match

    View match
  8. Shade match 87
    $52Ulta BeautyUlta Beauty(product price)Costs $42 more

    Matches: Very close colourSame radiant finishClaims a blurring effect

    Differences: Medium rather than full coverageNot marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    58
    Skin suitability
    46

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: dark yellow

    Medium confidence· Digital match

    View match
  9. Shade match 87
    $38SephoraSephoraCosts $28 more

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    87
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: deep (warm)

    Medium confidence· Digital match

    View match
  10. #12 · Tarte

    Amazonian Clay Blurring Powder Foundation

    47S tan-deep sand
    Shade match 89
    $40Ulta BeautyUlta Beauty(product price)Costs $30 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Matte rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    89
    Finish & visual result
    43
    Wear & performance
    100
    Skin suitability
    75

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: tan to deep skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  11. #13 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Natural Tan
    Shade match 87
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.99 more

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Matte rather than radiant finish

    Score details
    Shade match
    87
    Finish & visual result
    53
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than radiant finish

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L.A. Girl Pro Coverage Liquid Foundation Beige (Tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Deep 1

    • Looks identical
    • Tan · Warm · golden undertone

    $22

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Teak 9.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Teak 9.5

    • Looks identical
    • Tan · Neutral undertone

    $39

  3. Clinique Even Better All-Over Concealer + Eraser

    WN 118 Amber

    Clinique Even Better All-Over Concealer + Eraser, shade WN 118 Amber

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $22

  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Very close colour
    • Tan · Warm · golden undertone

    $32

  5. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Very close colour
    • Tan · Neutral undertone

    $42

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5W

    • Very close colour
    • Tan · Warm · golden undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick in 16, against L.A. Girl Pro Coverage Liquid Foundation in Beige. Every attribute compared, with its share of the score.

ComparedYour shadeBeigeClosest shade match16Score
Shade match55% of overall90
Colour97#b77d4d#b37b4cLooks identicalColour difference 1.0 (0 is identical)
Depth98TanTanSameDepth difference: 1.4
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownOlive · neutral oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall46
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage40FullLightDifferentLight coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared61
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oilyNot publishedSkin-type suitability not published for one product
Overall match 73/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick in 16.

Same or better

  • Near-identical swatch colour
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • Light rather than full coverage

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey, against L.A. Girl Pro Coverage Liquid Foundation in Beige. Every attribute compared, with its share of the score.

ComparedYour shadeBeigeClosest overall alternative49H Tan-Deep HoneyScore
Shade match55% of overall89
Colour94#b77d4d#b87946Very close colourColour difference 1.5 (0 is identical)
Depth98TanTanSameDepth difference: 1.3
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone70UnknownWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 84/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey.

Same or better

  • Very close colour
  • Same radiant finish
  • Buildable rather than full coverage
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 20

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick 16

Best price
$40SephoraSephora
Costs $30 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Tarte Babassu Foundcealer Dewy Foundation SPF 20 49H Tan-Deep Honey

Match price
$42Ulta BeautyUlta Beauty
Costs $32 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.