Light medium
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Avoid an ingredient
6 of 33 matches
Only showing matches with full coverage, in liquid form.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $10 at Ulta Beauty
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at Sephora
Ulta Beautyfrom $40 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $10 at Ulta Beauty
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)Costs $53 moreMatches: Near-identical swatch colourSame full coverageBoth claim long-wearing
Differences: Luminous rather than radiant finish
Looks identical · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than radiant finish
Low confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $53 moreMatches: Near-identical swatch colourSame full coverageBoth claim long-wearing
Differences: Luminous rather than radiant finish
Looks identical · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than radiant finish
Low confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautyUlta BeautyCosts $45 moreMatches: Near-identical swatch colourSame full coverageNo fragrance listed
Differences: Natural rather than radiant finish
Looks identical · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than radiant finish
Low confidence· Digital match
Estée Lauder Double Wear Max Cover Camouflage Foundation For Face and Body SPF 15
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sUlta Beauty$55View at Ulta BeautyUlta Beauty(product price)Costs $31 moreMatches: Near-identical swatch colourSame full coverageClaims colour stability
Differences: Natural rather than radiant finishNot marketed for combination skin
Looks identical · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than radiant finish · Not marketed for combination skin
Retailer shade note: moderately fair, warm neutral undertone
Medium confidence· Digital match
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyThe closest shade to L.A. Girl Pro Coverage Liquid Foundation Fair (Light medium) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
4W Warm
$42
2N22
$35
CN 74 Beige
$22
5
$42
Biscuit
$36
Sepia 5
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 240, against L.A. Girl Pro Coverage Liquid Foundation in Fair. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 240.
9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Tan Warm, against L.A. Girl Pro Coverage Liquid Foundation in Fair. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Tan Warm.
10 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 240
SephoraYour shade $10 at Ulta Beauty
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Tan Warm
SephoraYour shade $10 at Ulta Beauty
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
