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Pro Coverage Liquid Foundation Natural dupes and alternatives L.A. Girl

Medium tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches made for sensitive skin, with medium coverage, without silicones.

  • 1 match has no skin type listed and is not shown.
  • 3 matches have no ingredient list listed and are not shown.

Closest shade match: Fièra Cosmetics All-in-Wonder Concealer + Foundation Caramel

The equivalent shade: scored on colour, depth and undertone only.

Your shade
L.A. Girl
NaturalChange shade
Depth and undertone: Medium tan
Finish and coverage: Radiant · Full coverage
The match
Fièra Cosmetics
Caramel
Depth and undertone: Tan · Warm
Finish and coverage: Radiant · Medium coverage
Shade match
87out of 100
Colour
93
Depth
95
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$45Ulta BeautyUlta Beauty
Costs $35 more

Your shade $10 at Ulta Beauty

Closest overall alternative: Dior Forever Hydra Nude Foundation 4.5N Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
L.A. Girl
NaturalChange shade
Depth and undertone: Medium tan
Finish and coverage: Radiant · Full coverage
The match
Dior
4.5N Neutral
Depth and undertone: Medium tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
80out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
67
Wear (Wear & performance)
70
Skin (Skin suitability)
92
Match price
$60Ulta BeautyUlta Beauty
Costs $50 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced

Looking for a concealer in your shade?

The closest shade to L.A. Girl Pro Coverage Liquid Foundation Natural (Medium tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    420N

    Rare Beauty Liquid Touch Brightening Concealer, shade 420N

    • Looks identical
    • Medium tan · Neutral · neutral golden undertone

    $24

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11 Tan

    • Looks identical
    • Medium tan · Neutral undertone

    $36

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75

    • Looks identical
    • Medium tan · Warm · golden undertone

    $42

  4. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Very close colour
    • Medium tan · Neutral undertone

    $36

  5. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Fièra Cosmetics All-in-Wonder Concealer + Foundation in Caramel, against L.A. Girl Pro Coverage Liquid Foundation in Natural. Every attribute compared, with its share of the score.

ComparedYour shadeNaturalClosest shade matchCaramelScore
Shade match55% of overall87
Colour93#be845e#b77f5aVery close colourColour difference 1.9 (0 is identical)
Depth95Medium tanTanCloseDepth difference: 3.0
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone70UnknownWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 77/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fièra Cosmetics All-in-Wonder Concealer + Foundation in Caramel.

Same or better

  • Very close colour
  • Same radiant finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • No long-wear claim

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate

Why the closest overall alternative works

Dior Forever Hydra Nude Foundation in 4.5N Neutral, against L.A. Girl Pro Coverage Liquid Foundation in Natural. Every attribute compared, with its share of the score.

ComparedYour shadeNaturalClosest overall alternative4.5N NeutralScore
Shade match55% of overall87
Colour92#be845e#b7825aVery close colourColour difference 2.0 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 1.9
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 80/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Hydra Nude Foundation in 4.5N Neutral.

Same or better

  • Very close colour
  • Medium rather than full coverage

Different

  • Natural finish instead of radiant

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate

Where to buy

Closest shade match

Fièra Cosmetics All-in-Wonder Concealer + Foundation Caramel

Best price
$45Ulta BeautyUlta Beauty
Costs $35 more

Your shade $10 at Ulta Beauty

Closest overall alternative

Dior Forever Hydra Nude Foundation 4.5N Neutral

Match price
$60Ulta BeautyUlta Beauty
Costs $50 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.