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Pro Coverage Liquid Foundation Natural dupes and alternatives L.A. Girl

Medium tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, with SPF, without talc.

  • 20 matches have no SPF listed and are not shown.
  • 3 matches have no ingredient list listed and are not shown.

Closest shade match: Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 115.5 Mocha

The equivalent shade: scored on colour, depth and undertone only.

Your shade
L.A. Girl
NaturalChange shade
Depth and undertone: Medium tan
Finish and coverage: Radiant · Full coverage
The match
Clinique
WN 115.5 Mocha
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
88out of 100
Colour
94
Depth
97
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $29 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Hourglass Illusion Luminous Glow Foundation SPF 30 17

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
L.A. Girl
NaturalChange shade
Depth and undertone: Medium tan
Finish and coverage: Radiant · Full coverage
The match
Hourglass
17
Depth and undertone: Medium tan · Warm · peach
Finish and coverage: Radiant · Medium coverage
Overall match
82out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
91
Wear (Wear & performance)
53
Skin (Skin suitability)
75
Best price
$60SephoraSephora
Costs $50 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $55SephoraSephoraCosts $45 more

    Matches: Very close colourSame radiant finishClaims a lightweight feel

    Differences: Medium rather than full coverageNo long-wear claimNot marketed for combination skin

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: medium to deep skin with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L.A. Girl Pro Coverage Liquid Foundation Natural (Medium tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    420N

    Rare Beauty Liquid Touch Brightening Concealer, shade 420N

    • Looks identical
    • Medium tan · Neutral · neutral golden undertone

    $24

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11 Tan

    • Looks identical
    • Medium tan · Neutral undertone

    $36

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75

    • Looks identical
    • Medium tan · Warm · golden undertone

    $42

  4. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Very close colour
    • Medium tan · Neutral undertone

    $36

  5. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 115.5 Mocha, against L.A. Girl Pro Coverage Liquid Foundation in Natural. Every attribute compared, with its share of the score.

ComparedYour shadeNaturalClosest shade matchWN 115.5 MochaScore
Shade match55% of overall88
Colour94#be845e#bf8964Very close colourColour difference 1.6 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 2.1
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone70UnknownNeutral · neutral goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 80/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 115.5 Mocha.

Same or better

  • Very close colour
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims colour stability
  • No fragrance listed
  • Adds SPF 15

Different

  • Natural finish instead of radiant
  • Not marketed for oily skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Hourglass Illusion Luminous Glow Foundation SPF 30 in 17, against L.A. Girl Pro Coverage Liquid Foundation in Natural. Every attribute compared, with its share of the score.

ComparedYour shadeNaturalClosest overall alternative17Score
Shade match55% of overall86
Colour91#be845e#c5885cVery close colourColour difference 2.2 (0 is identical)
Depth96Medium tanMedium tanSameDepth difference: 2.5
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone70UnknownWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared53
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 82/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Illusion Luminous Glow Foundation SPF 30 in 17.

Same or better

  • Very close colour
  • Same radiant finish
  • Medium rather than full coverage
  • Claims transfer resistance
  • Claims not settling into lines
  • No fragrance listed
  • Adds SPF 30

Different

  • Not marketed for oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 115.5 Mocha

Best price
$39SephoraSephora
Costs $29 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Hourglass Illusion Luminous Glow Foundation SPF 30 17

Best price
$60SephoraSephora
Costs $50 more

Your shade $10 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.