Beautler.Your beauty butler

Pro.Matte Foundation Beige dupes and alternatives L.A. Girl

Light medium

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Preferences

Fragrance-free0No drying alcohol3Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

3 of 34

Only showing matches with full coverage, in powder form.

  • 4 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder 140 Golden Beige

The equivalent shade and the most similar foundation overall.

Your shade
L.A. Girl
BeigeChange shade
Depth and undertone: Light medium
Finish and coverage: Matte · Full coverage
The match
L'Oréal Paris
140 Golden Beige
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
86out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
51
Skin (Skin suitability)
84
Shade match
90out of 100
Colour
96
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$18.99Ulta BeautyUlta Beauty
Costs $8.99 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    180 Linen
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)Costs $8.99 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    No material differences in the data we have.

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Low confidence· Digital match

    View match
  2. Shade match 88
    $18.99Ulta BeautyUlta BeautyCosts $8.99 more

    Matches: Very close colourSame matte finishSame full coverage

    No material differences in the data we have.

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L.A. Girl Pro.Matte Foundation Beige (Light medium) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2Y20

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2Y20

    • Looks identical
    • Light medium · Warm · golden undertone

    $35

  2. Clinique Even Better All-Over Concealer + Eraser

    CN 58 Honey

    Clinique Even Better All-Over Concealer + Eraser, shade CN 58 Honey

    • Looks identical
    • Light medium · Neutral · neutral pink undertone

    $22

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium Tan 3.5N

    • Looks identical
    • Light medium · Neutral undertone

    $31

  4. Dior Forever Skin Correct Full-Coverage Concealer

    4 Warm Olive

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm Olive

    • Looks identical
    • Light medium · Olive · warm olive undertone

    $42

  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sepia 5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sepia 5

    • Looks identical
    • Light medium · Neutral undertone

    $39

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3W

    • Looks identical
    • Light medium · Warm undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in 140 Golden Beige, against L.A. Girl Pro.Matte Foundation in Beige. Every attribute compared, with its share of the score.

ComparedYour shadeBeigeClosest match140 Golden BeigeScore
Shade match55% of overall90
Colour96#d9ad80#dcaf85Looks identicalColour difference 1.2 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.2
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70UnknownWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 86/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in 140 Golden Beige.

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs high

Where to buy 140 Golden Beige

Match price
$18.99Ulta BeautyUlta Beauty
Costs $8.99 more

Your shade $10 at Ulta Beauty · product price; shade not separately priced · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.