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Teint Idole Ultra Wear Natural Matte Foundation 310N dupes and alternatives Lancôme

Light medium · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Maybelline Fit Me Matte + Poreless Foundation Pure Beige 235

The equivalent shade and the most similar foundation overall.

The match
Maybelline
Pure Beige 235
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Matte · Medium coverage
Overall match
80out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
73
Wear (Wear & performance)
49
Skin (Skin suitability)
67
Shade match
93out of 100
Colour
94
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$41.01 less (77%)

Your shade $53 at Sephora · product price; shade not separately priced · lowest price $7.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    180 Medium Cool
    Shade match 78
    $18.99Ulta BeautyUlta Beauty$34.01 less (64%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    85
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light To Medium Cool
    Shade match 78
    $16Ulta BeautyUlta Beauty(product price)$37 less (70%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    94
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. Shade match 87
    $39.50Ulta BeautyUlta Beauty(product price)$13.50 less (25%)

    Matches: Very close colourSame matte finishBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    30

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than full coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/sensitive skin

    Retailer shade note: medium skin w/ neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Lancôme Teint Idole Ultra Wear Natural Matte Foundation 310N (Light medium · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    415 Bisque W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 415 Bisque W

    • Close colour
    • Light medium · Warm · golden undertone

    $32

Closest concealers

  1. NARS Radiant Creamy Concealer

    Sucre D'orge

    NARS Radiant Creamy Concealer, shade Sucre D'orge

    • Very close colour
    • Light · Warm · peach undertone

    $36

  2. Tarte Shape Tape Full Coverage Matte Concealer

    36S medium-tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 36S medium-tan sand

    • Very close colour
    • Light medium · Warm · golden undertone

    $32

  3. Rare Beauty Liquid Touch Brightening Concealer

    290N

    Rare Beauty Liquid Touch Brightening Concealer, shade 290N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $24

  4. CoverGirl TruBlend Undercover Concealer

    Warm Nude

    CoverGirl TruBlend Undercover Concealer, shade Warm Nude

    • Very close colour
    • Light medium · Warm undertone

    $12.99

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    250

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 250

    • Very close colour
    • Light · Warm · peach undertone

    $30

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    5.5 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 5.5 Medium

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Fit Me Matte + Poreless Foundation in Pure Beige 235, against Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 310N. Every attribute compared, with its share of the score.

ComparedYour shade310NClosest matchPure Beige 235Score
Shade match55% of overall93
Colour94#e6b18e#e5b595Very close colourColour difference 1.5 (0 is identical)
Depth98Light mediumLightCloseDepth difference: 1.4
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone85Warm · peachNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared49
Longevity3524-hour wear12-hour wearDifferent12-hour wear claimed against 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 80/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Matte + Poreless Foundation in Pure Beige 235.

Same or better

  • $41.01 less
  • Very close colour
  • Similar undertone (neutral vs warm)
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy Pure Beige 235

Match price
$11.99Ulta BeautyUlta Beauty
$41.01 less (77%)

Your shade $53 at Sephora · product price; shade not separately priced · lowest price $7.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.