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PRO Soft Focus Longwear Foundation 11 dupes and alternatives LORAC

Medium tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: KimChi Chic Beauty A Really Good Foundation 115M

The equivalent shade: scored on colour, depth and undertone only.

Your shade
LORAC
11Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
KimChi Chic Beauty
115M
Depth and undertone: Medium tan · Warm · yellow
Finish and coverage: Natural matte · Full coverage
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$29Ulta BeautyUlta Beauty
$9 less (24%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 Rich Caramel

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
LORAC
11Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
BLK/OPL
Rich Caramel
Depth and undertone: Medium tan
Finish and coverage: Matte · Full coverage
Overall match
90out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
80
Skin (Skin suitability)
100
Match price
$14.50Ulta BeautyUlta Beauty
$23.50 less (62%)

Your shade $38 at Ulta Beauty · lowest price $13.69 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Warm Sand
    Shade match 96
    $12.99Ulta BeautyUlta Beauty(product price)$25.01 less (66%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  2. #4 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Golden Tan
    Shade match 94
    $12.99Ulta BeautyUlta Beauty(product price)$25.01 less (66%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  3. Shade match 95
    $69SephoraSephoraCosts $31 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  4. #6 · L.A. Girl

    Pro.Matte Foundation

    Light Tan
    Shade match 90
    $9Ulta BeautyUlta Beauty$29 less (76%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for dry/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  5. Shade match 80
    $14.59TargetTarget$23.41 less (62%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  6. #8 · L.A. Girl

    Pro.Matte Foundation

    Medium Beige
    Shade match 88
    $9Ulta BeautyUlta Beauty(product price)$29 less (76%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for dry/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  7. #9 · L.A. Girl

    Pro.Matte Foundation

    Sand
    Shade match 86
    $9Ulta BeautyUlta Beauty(product price)$29 less (76%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  8. #10 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    32N Middle Honey
    Shade match 96
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim

    Retailer shade note: medium with yellow undertones

    Medium confidence· Digital match

    View match
  9. #11 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC40
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Radiant rather than matte finish

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    100

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Radiant rather than matte finish

    Retailer shade note: medium beige with golden peach undertone for medium skin

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC42
    Shade match 95
    $46Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Radiant rather than matte finish

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Radiant rather than matte finish

    Retailer shade note: true medium beige with golden undertone for medium skin

    Medium confidence· Digital match

    View match
  11. Shade match 84
    $45Ulta BeautyUlta BeautyCosts $7 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for medium deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 11 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  2. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Very close colour
    • Medium · Warm undertone

    $36

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

  4. Rare Beauty Liquid Touch Brightening Concealer

    400W

    Rare Beauty Liquid Touch Brightening Concealer, shade 400W

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $24

  5. Clinique Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey

    Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $22

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Close colour
    • Medium tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

KimChi Chic Beauty A Really Good Foundation in 115M, against LORAC PRO Soft Focus Longwear Foundation in 11. Every attribute compared, with its share of the score.

ComparedYour shade11Closest shade match115MScore
Shade match55% of overall97
Colour95#c08c5c#c48a58Very close colourColour difference 1.5 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.1
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Warm · goldenWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish78MatteNatural matteCloseNatural matte finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveDry, normal, combination, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 89/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To KimChi Chic Beauty A Really Good Foundation in 115M.

Same or better

  • $9 less
  • Very close colour
  • Same warm undertone
  • Natural matte finish instead of matte
  • Same full coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No blurring effect claimed
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 in Rich Caramel, against LORAC PRO Soft Focus Longwear Foundation in 11. Every attribute compared, with its share of the score.

ComparedYour shade11Closest overall alternativeRich CaramelScore
Shade match55% of overall87
Colour91#c08c5c#c1885bVery close colourColour difference 2.1 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.3
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 90/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 in Rich Caramel.

Same or better

  • $23.50 less
  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Adds SPF 15

Different

  • Does not claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs oil-based; silicone high vs high

Where to buy

Closest shade match

KimChi Chic Beauty A Really Good Foundation 115M

Match price
$29Ulta BeautyUlta Beauty
$9 less (24%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 Rich Caramel

Match price
$14.50Ulta BeautyUlta Beauty
$23.50 less (62%)

Your shade $38 at Ulta Beauty · lowest price $13.69 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.