PRO Soft Focus Longwear Foundation 12 dupes and alternatives LORAC
Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Finish
- Matte0
- Natural1
- Radiant0
Skin type
- Dry1
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 31 matches
Only showing matches with medium coverage, in cushion form, without talc.
- 5 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation 30N Amber
The equivalent shade and the most similar foundation overall.

- Overall match
- 83out of 100
- Shade (Shade match)
- 94
- Finish (Finish & visual result)
- 62
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 20
- Shade match
- 94out of 100
- Colour
- 91
- Depth
- 97
- Undertone
- 100
Your shade $38 at Ulta Beauty
Where to buy 30N Amber
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to LORAC PRO Soft Focus Longwear Foundation 12 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Medium Tan 2
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2
- Very close colour
- Medium · Neutral undertone
$22

33.5 Tan Natural
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural
- Very close colour
- Medium · Neutral undertone
$30
3.5N
Laura Mercier Flawless Fusion Ultra-Longwear Concealer, shade 3.5N
- Very close colour
- Medium light · Neutral undertone
$33

340C
Rare Beauty Liquid Touch Brightening Concealer, shade 340C
- Very close colour
- Medium light · Neutral · neutral pink undertone
$24

2N34
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N34
- Very close colour
- Medium light · Neutral · neutral golden undertone
$35
435 Bisque W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 435 Bisque W
- Looks identical
- Medium · Warm · golden undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 30N Amber, against LORAC PRO Soft Focus Longwear Foundation in 12. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 30N Amber.
Same or better
- $6 less
- Very close colour
- Same neutral undertone
- Medium rather than full coverage
- Both claim long-wearing
- Both claim a lightweight feel
Different
- Natural finish instead of matte
- No blurring effect claimed
- Not marketed for combination/normal/oily/sensitive skin
- Fragrance is listed in the formula
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
Where to buy 30N Amber
Your shade $38 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.