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PRO Soft Focus Longwear Foundation 14 dupes and alternatives LORAC

Medium · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, vegan, without talc.

  • 7 matches have no formulation listed and are not shown.
  • 29 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: RMS Beauty ReEvolve Natural Finish Foundation 66

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
14Change shade
Depth and undertone: Medium · Warm · golden
Finish and coverage: Matte · Full coverage
The match
RMS Beauty
66
Depth and undertone: Medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
77out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
73
Wear (Wear & performance)
60
Skin (Skin suitability)
100
Shade match
81out of 100
Colour
68
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$59Ulta BeautyUlta Beauty
Costs $21 more

Your shade $38 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Tan Neutral Olive 260
    Shade match 71
    $45SephoraSephoraCosts $7 more

    Matches: Claims a skin-like finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterOlive rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    71
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin

    Retailer shade note: Medium Tan with neutral olive undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 14 (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    13W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 13W

    • Close colour
    • Medium light · Warm undertone

    $30

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N35

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N35

    • Close colour
    • Medium · Neutral · neutral golden undertone

    $35

  3. Rare Beauty Liquid Touch Brightening Concealer

    380W

    Rare Beauty Liquid Touch Brightening Concealer, shade 380W

    • Slight colour difference
    • Medium · Warm · golden undertone

    $24

  4. Clinique Even Better All-Over Concealer + Eraser

    WN 112 Ginger

    Clinique Even Better All-Over Concealer + Eraser, shade WN 112 Ginger

    • Slight colour difference
    • Medium · Neutral · neutral golden undertone

    $22

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Slight colour difference
    • Medium tan · Warm · golden undertone

    $22

  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Toasted Almond 5.3 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Toasted Almond 5.3 Golden

    • Slight colour difference
    • Medium · Warm · golden undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

RMS Beauty ReEvolve Natural Finish Foundation in 66, against LORAC PRO Soft Focus Longwear Foundation in 14. Every attribute compared, with its share of the score.

ComparedYour shade14Closest match66Score
Shade match55% of overall81
Colour68#c0965a#d0924dSlight colour differenceColour difference 5.2 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.8
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 77/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To RMS Beauty ReEvolve Natural Finish Foundation in 66.

Same or better

  • Same warm undertone
  • Medium rather than full coverage
  • Both claim a blurring effect

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy 66

Best price
$59Ulta BeautyUlta Beauty
Costs $21 more

Your shade $38 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.