PRO Soft Focus Longwear Foundation 16 dupes and alternatives LORAC
Medium tan · Warm · peach undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 4 applied
Coverage
- Light0
- Medium3
- Full1
- Buildable1
Finish
- Matte1
- Natural matte0
- Natural0
- Radiant0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 31 matches
Only showing matches with full coverage, in liquid form, without talc or alcohol denat.
- 10 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 360W
The equivalent shade and the most similar foundation overall.

- Overall match
- 89out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 89
- Wear (Wear & performance)
- 68
- Skin (Skin suitability)
- 60
- Shade match
- 97out of 100
- Colour
- 95
- Depth
- 99
- Undertone
- 100
Your shade $38 at Ulta Beauty
Where to buy 360W
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to LORAC PRO Soft Focus Longwear Foundation 16 (Medium tan · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
34.5 Rich Golden
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden
- Very close colour
- Medium tan · Warm undertone
$30

Medium Tan 3
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3
- Very close colour
- Medium tan · Warm · golden undertone
$22
15NW
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW
- Looks identical
- Medium tan · Neutral · neutral golden undertone
$30

Caramel

410N
Rare Beauty Liquid Touch Brightening Concealer, shade 410N
- Very close colour
- Medium tan · Neutral · neutral golden undertone
$24

3N54
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N54
- Very close colour
- Medium tan · Neutral · neutral golden undertone
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 360W, against LORAC PRO Soft Focus Longwear Foundation in 16. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 360W.
Same or better
- Near-identical swatch colour
- Same warm undertone
- Same matte finish
- Same full coverage
- Claims transfer resistance
- Both claim a lightweight feel
Different
- No blurring effect claimed
- Not marketed for dry/sensitive skin
- Fragrance is listed in the formula
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Where to buy 360W
Your shade $38 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.