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PRO Soft Focus Longwear Foundation 17 dupes and alternatives LORAC

Medium tan · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for normal skin, with full coverage, cruelty-free.

  • 2 matches have no skin type listed and are not shown.
  • 19 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 335

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
17Change shade
Depth and undertone: Medium tan · Olive
Finish and coverage: Matte · Full coverage
The match
Fenty Beauty
335
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Overall match
84out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
89
Wear (Wear & performance)
68
Skin (Skin suitability)
60
Shade match
88out of 100
Colour
92
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $2 more

Your shade $38 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Live Tinted

    HUESTICK Complexion Stick

    09 Medium
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match
  2. #3 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    32N Middle Honey
    Shade match 86
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Very close colourSame full coverageBoth claim a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · No long-wear claim

    Retailer shade note: medium with yellow undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 17 (Medium tan · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    16O

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 16O

    • Looks identical
    • Medium tan · Olive undertone

    $30

  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Praline 6.3 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Praline 6.3 Neutral

    • Close colour
    • Medium tan · Olive · neutral olive undertone

    $31

  3. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Very close colour
    • Tan · Warm · golden undertone

    $32

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N54

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N54

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $35

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

  6. Rare Beauty Liquid Touch Brightening Concealer

    410N

    Rare Beauty Liquid Touch Brightening Concealer, shade 410N

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 335, against LORAC PRO Soft Focus Longwear Foundation in 17. Every attribute compared, with its share of the score.

ComparedYour shade17Closest match335Score
Shade match55% of overall88
Colour92#b98555#bf834fVery close colourColour difference 2.0 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone70OliveNeutral · neutral goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 84/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 335.

Same or better

  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim long-wearing
  • Claims not settling into lines

Different

  • Slightly warmer undertone
  • No blurring effect claimed
  • Does not claim a lightweight feel
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy 335

Best price
$40SephoraSephora
Costs $2 more

Your shade $38 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.