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PRO Soft Focus Longwear Foundation 19 dupes and alternatives LORAC

Medium tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Sephora Collection Best Skin Ever Matte Powder Foundation 30.5Y Tan

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
19Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Sephora Collection
30.5Y Tan
Depth and undertone: Medium tan · Warm · yellow
Finish and coverage: Matte · Full coverage
Overall match
90out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
20
Shade match
89out of 100
Colour
84
Depth
94
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$14 less (37%)

Your shade $38 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 88
    $48Ulta BeautyUlta BeautyCosts $10 more

    Matches: Near-identical swatch colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: Medium Deep - Neutral with warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 82
    $55Ulta BeautyUlta BeautyCosts $17 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNot marketed for dry/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Not marketed for dry/sensitive skin

    Retailer shade note: MD3.5 - medium-deep to deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    108 Caramel Beige
    Shade match 82
    $14.99Ulta BeautyUlta Beauty(product price)$23.01 less (61%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Not marketed for combination/dry/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  4. Shade match 80
    $55SephoraSephoraCosts $17 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperOlive rather than warm undertoneNot marketed for dry/sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Not marketed for dry/sensitive skin

    Retailer shade note: MD4 - Medium-deep to deep with warm undertones, and an olive tone

    Medium confidence· Digital match

    View match
  5. Shade match 72
    $14.59TargetTarget$23.41 less (62%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterDoes not claim a lightweight feel

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Does not claim a lightweight feel

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 19 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Truffle

    NARS Radiant Creamy Concealer, shade Truffle

    • Looks identical
    • Medium tan · Warm · peach undertone

    $36

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Close colour
    • Medium tan · Warm undertone

    $30

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    146

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 146

    • Close colour
    • Tan · Warm undertone

    $12.99

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Close colour
    • Medium tan · Warm · golden undertone

    $39

  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Close colour
    • Tan · Warm · golden undertone

    $32

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Close colour
    • Medium tan · Warm · golden undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Sephora Collection Best Skin Ever Matte Powder Foundation in 30.5Y Tan, against LORAC PRO Soft Focus Longwear Foundation in 19. Every attribute compared, with its share of the score.

ComparedYour shade19Closest match30.5Y TanScore
Shade match55% of overall89
Colour84#c67f3d#cf844aClose colourColour difference 3.1 (0 is identical)
Depth94Medium tanMedium tanSameDepth difference: 3.4
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveNormalBoth marketed for normal skin
Overall match 90/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Matte Powder Foundation in 30.5Y Tan.

Same or better

  • $14 less
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Not marketed for combination/dry/oily/sensitive skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy 30.5Y Tan

Best price
$24SephoraSephora
$14 less (37%)

Your shade $38 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.