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PRO Soft Focus Longwear Foundation 19 dupes and alternatives LORAC

Medium tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Light0
  • Medium0
  • Full1
  • Buildable0

Finish

Preferences

Fragrance-free0No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for dry skin, with full coverage, in powder form.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no skin type listed and is not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder 365 Copper

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
19Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
L'Oréal Paris
365 Copper
Depth and undertone: Tan
Finish and coverage: Matte · Full coverage
Overall match
80out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
89
Wear (Wear & performance)
61
Skin (Skin suitability)
100
Shade match
80out of 100
Colour
80
Depth
96
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$18.99Ulta BeautyUlta Beauty
$19.01 less (50%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 19 (Medium tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Truffle

    NARS Radiant Creamy Concealer, shade Truffle

    • Looks identical
    • Medium tan · Warm · peach undertone

    $36

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Close colour
    • Medium tan · Warm undertone

    $30

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    146

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 146

    • Close colour
    • Tan · Warm undertone

    $12.99

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Close colour
    • Medium tan · Warm · golden undertone

    $39

  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Close colour
    • Tan · Warm · golden undertone

    $32

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Close colour
    • Medium tan · Warm · golden undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in 365 Copper, against LORAC PRO Soft Focus Longwear Foundation in 19. Every attribute compared, with its share of the score.

ComparedYour shade19Closest match365 CopperScore
Shade match55% of overall80
Colour80#c67f3d#c17a46Close colourColour difference 3.7 (0 is identical)
Depth96Medium tanTanCloseDepth difference: 2.5
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 80/100Shade match 80/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in 365 Copper.

Same or better

  • $19.01 less
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • No blurring effect claimed
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Where to buy 365 Copper

Match price
$18.99Ulta BeautyUlta Beauty
$19.01 less (50%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.