Beautler.Your beauty butler

PRO Soft Focus Longwear Foundation 20 dupes and alternatives LORAC

Tan · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation 24D

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
20Change shade
Depth and undertone: Tan · Olive
Finish and coverage: Matte · Full coverage
The match
Lawless
24D
Depth and undertone: Tan · Olive · neutral olive
Finish and coverage: Natural · Full coverage
Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
73
Wear (Wear & performance)
80
Skin (Skin suitability)
60
Shade match
95out of 100
Colour
93
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$47SephoraSephora
Costs $9 more

Your shade $38 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L.A. Girl

    Pro.Matte Foundation

    Golden Bronze
    Shade match 87
    $10Ulta BeautyUlta Beauty$28 less (74%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $42SephoraSephoraCosts $4 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than olive undertoneNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than olive undertone · No blurring effect claimed

    Retailer shade note: for dark neutral skin with a subtle golden hue

    Medium confidence· Digital match

    View match
  3. #4 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    Hazelnut
    Shade match 81
    $9.92WalmartWalmart$28.08 less (74%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  4. Shade match 83
    $40SephoraSephoraCosts $2 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than olive undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Neutral rather than olive undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: for tan to deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 80
    $58Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural matte rather than matte finishDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    90
    Wear & performance
    60
    Skin suitability
    100

    Close colour · Natural matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly warmer undertone · Natural matte rather than matte finish · Does not claim a lightweight feel

    Retailer shade note: dark warm with golden undertones

    Medium confidence· Digital match

    View match
  6. Shade match 83
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for deep warm skin with a golden hue

    Medium confidence· Digital match

    View match
  7. Shade match 85
    $49Ulta BeautyUlta Beauty(product price)Costs $11 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/sensitive skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 84
    $49Ulta BeautyUlta Beauty(product price)Costs $11 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/sensitive skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  9. #10 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    511 Maple
    Shade match 86
    $18.99Ulta BeautyUlta Beauty(product price)$19.01 less (50%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Natural rather than matte finishNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol

    Low confidence· Digital match

    View match
  10. #11 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC45
    Shade match 83
    $46Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than matte finish

    Score details
    Shade match
    83
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish

    Retailer shade note: bronze with golden undertone for dark skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 20 (Tan · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Revlon ColorStay Skin Awaken Concealer

    Caramel

    Revlon ColorStay Skin Awaken Concealer, shade Caramel

    • Very close colour
    • Tan

    $14.99

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N59

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N59

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $35

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    21W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 21W

    • Very close colour
    • Tan · Warm undertone

    $30

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5W

    • Very close colour
    • Tan · Warm · golden undertone

    $38

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5N

    • Close colour
    • Tan · Neutral undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 24D, against LORAC PRO Soft Focus Longwear Foundation in 20. Every attribute compared, with its share of the score.

ComparedYour shade20Closest match24DScore
Shade match55% of overall95
Colour93#ad723a#ad7544Very close colourColour difference 1.8 (0 is identical)
Depth98TanTanSameDepth difference: 1.3
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100OliveOlive · neutral oliveClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveCombination, oily, sensitiveBoth marketed for combination/​oily/​sensitive skin
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 24D.

Same or better

  • Very close colour
  • Same olive undertone
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • Not marketed for dry/normal skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapSilicone-based vs oil-based; silicone high vs high

Where to buy 24D

Best price
$47SephoraSephora
Costs $9 more

Your shade $38 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.