PRO Soft Focus Longwear Foundation 22 dupes and alternatives LORAC
Deep tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Medium2
- Full0
- Buildable0
Formulation
- Liquid2
- Stick0
- Powder0
- Serum0
Skin type
- Dry2
- Normal1
- Combination0
- Oily1
- Sensitive2
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 30 matches
Only showing matches with medium coverage, with a radiant finish, without talc.
- 1 match has no ingredient list listed and is not shown.
Closest shade match: Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P9
The equivalent shade: scored on colour, depth and undertone only.
- Shade match
- 96out of 100
- Colour
- 94
- Depth
- 97
- Undertone
- 100
Your shade $38 at Ulta Beauty · product price; shade not separately priced
Where to buy P9
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Deep Honey
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
- Overall match
- 79out of 100
- Shade (Shade match)
- 92
- Finish (Finish & visual result)
- 42
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 60
Your shade $38 at Ulta Beauty
Where to buy Deep Honey
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to LORAC PRO Soft Focus Longwear Foundation 22 (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Tone 8.2 W
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 8.2 W
- Very close colour
- Deep tan · Warm · golden undertone
$32

Butterscotch 7.5 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden
- Very close colour
- Deep tan · Warm · golden undertone
$31
14.5 Deep
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep
- Looks identical
- Deep tan · Neutral · neutral golden undertone
$36

Umber 9
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Umber 9
- Very close colour
- Deep tan · Warm · peach undertone
$39
Dark 5W
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5W
- Very close colour
- Deep tan · Warm · golden undertone
$31
49W tan-deep warm
Tarte Shape Tape Full Coverage Matte Concealer, shade 49W tan-deep warm
- Very close colour
- Deep tan · Warm undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P9, against LORAC PRO Soft Focus Longwear Foundation in 22. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P9.
Same or better
- Very close colour
- Same warm undertone
- Medium rather than full coverage
- Both claim a blurring effect
- Claims not settling into lines
Different
- Radiant finish instead of matte
- Does not claim a lightweight feel
- Not marketed for combination/oily skin
- Contains alcohol denat.
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Why the closest overall alternative works
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Deep Honey, against LORAC PRO Soft Focus Longwear Foundation in 22. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Deep Honey.
Same or better
- Very close colour
- Same warm undertone
- Medium rather than full coverage
- Claims a skin-like finish
- Both claim long-wearing
- Both claim a lightweight feel
- Adds SPF 40
Different
- Radiant finish instead of matte
- No blurring effect claimed
- Not marketed for combination/normal skin
- Fragrance is listed in the formula
Ingredients (information only, not scored)
11 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P9
Your shade $38 at Ulta Beauty · product price; shade not separately priced
Closest overall alternative
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Deep Honey
Your shade $38 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.