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PRO Soft Focus Longwear Foundation 24 dupes and alternatives LORAC

Very deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Tarte Amazonian Clay Blurring Powder Foundation 58S Rich Sand

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
24Change shade
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Tarte
58S Rich Sand
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Matte · Medium coverage
Overall match
91out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
93
Wear (Wear & performance)
80
Skin (Skin suitability)
60
Shade match
97out of 100
Colour
96
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $2 more

Your shade $38 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. #2 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW47
    Overall 85
    $39SephoraSephoraCosts $1 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: very deep with soft warm red undertones

    Medium confidence· Digital match

    View match
  2. #3 · Charlotte Tilbury

    Airbrush Flawless Foundation

    15 Warm
    Overall 86
    $52SephoraSephoraCosts $14 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than full coverageContains drying alcohol

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  3. Overall 84
    $53SephoraSephoraCosts $15 more

    Matches: Same warm undertoneSame matte finishSame full coverage

    Differences: Not marketed for combination/dry skinContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Deep with Peachy Undertones

    Medium confidence· Digital match

    View match
  4. Overall 84
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for very deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  5. #6 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    57N Deep
    Overall 89
    $24SephoraSephora$14 less (37%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNot marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    20

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: deep, neutral undertone

    Medium confidence· Digital match

    View match
  6. #7 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Deep
    Overall 80
    $39SephoraSephoraCosts $1 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than warm undertone · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/normal/sensitive skin

    Medium confidence· Digital match

    View match
  7. #8 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    113 Brown Suede
    Overall 84
    $9.92WalmartWalmart$28.08 less (74%)

    Matches: Similar undertone (neutral vs warm)Same matte finishSame full coverage

    Differences: Not marketed for combination/dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  8. Overall 81
    $39.50Ulta BeautyUlta Beauty(product price)Costs $1.50 more

    Matches: Same matte finishBoth claim a blurring effectClaims not settling into lines

    Differences: Neutral rather than warm undertoneBuildable rather than full coverageNo long-wear claim

    Score details
    Shade match
    81
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than full coverage · No long-wear claim

    Retailer shade note: for very deep neutral skin with a subtle golden hue

    Medium confidence· Digital match

    View match
  9. #10 · Maybelline

    Super Stay Lumi-Matte Foundation

    375
    Overall 79
    $15.99Ulta BeautyUlta Beauty(product price)$22.01 less (58%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly cooler undertoneNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: neutral cool undertones

    Medium confidence· Digital match

    View match
  10. #11 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F15NC
    Overall 85
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneBuildable rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than full coverage

    Retailer shade note: dark or deep skin tones with red undertones

    Medium confidence· Digital match

    View match
  11. #12 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    210 Togo
    Overall 79
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: for deep dark skin w/ a cool olive undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 24 (Very deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Very close colour
    • Very deep · Warm · golden undertone

    $36

  2. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Very close colour
    • Deep · Warm undertone

    $16.99

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6W1

    • Close colour
    • Very deep · Warm undertone

    $34

  4. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Very close colour
    • Very deep

    $14.99

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7W

    • Close colour
    • Very deep · Warm · golden undertone

    $38

  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N71

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N71

    • Close colour
    • Very deep · Neutral · neutral golden undertone

    $35

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Amazonian Clay Blurring Powder Foundation in 58S Rich Sand, against LORAC PRO Soft Focus Longwear Foundation in 24. Every attribute compared, with its share of the score.

ComparedYour shade24Closest match58S Rich SandScore
Shade match55% of overall97
Colour96#773f1c#784321Looks identicalColour difference 1.3 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 1.7
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 91/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 58S Rich Sand.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim long-wearing

Different

  • Does not claim a lightweight feel
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none

Where to buy 58S Rich Sand

Best price
$40SephoraSephora
Costs $2 more

Your shade $38 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.