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PRO Soft Focus Longwear Foundation 25 dupes and alternatives LORAC

Very deep · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches in serum form, without talc.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 086

The equivalent shade and the most similar foundation overall.

Your shade
LORAC
25Change shade
Depth and undertone: Very deep · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
KVD Beauty
Deep 086
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Natural · Full coverage
Overall match
75out of 100
Shade (Shade match)
73
Finish (Finish & visual result)
81
Wear (Wear & performance)
82
Skin (Skin suitability)
40
Shade match
73out of 100
Colour
64
Depth
89
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
Costs $4 more

Your shade $38 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · KVD Beauty

    Good Apple Full-Coverage Transfer-Proof Serum Foundation

    Deep 092
    Shade match 72
    $42Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same neutral undertoneSame full coverageBoth claim a blurring effect

    Differences: Noticeably different swatch colourNatural rather than matte finishNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    72
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    40

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Natural rather than matte finish · Not marketed for dry/normal/sensitive skin

    Retailer shade note: for very deep skin with golden neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 25 (Very deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Deep 1

    • Close colour
    • Very deep · Warm · golden undertone

    $22

    SephoraView at Sephora
  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N71

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N71

    • Close colour
    • Very deep · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  3. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Slight colour difference
    • Very deep

    $14.99

    Ulta BeautyView at Ulta Beauty
  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC60

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC60

    • Slight colour difference
    • Very deep · Neutral undertone

    $30

    SephoraView at Sephora
  5. CoverGirl TruBlend Undercover Concealer

    Cappuccino

    CoverGirl TruBlend Undercover Concealer, shade Cappuccino

    • Slight colour difference
    • Deep · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Slight colour difference
    • Very deep · Warm · golden undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 086, against LORAC PRO Soft Focus Longwear Foundation in 25. Every attribute compared, with its share of the score.

ComparedYour shade25Closest matchDeep 086Score
Shade match55% of overall73
Colour64#6c471d#604027Slight colour differenceColour difference 5.7 (0 is identical)
Depth89Very deepVery deepSameDepth difference: 4.8
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveCombination, oilyBoth marketed for combination/​oily skin
Overall match 75/100Shade match 73/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 086.

Same or better

  • Similar undertone (warm vs neutral)
  • Same full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Natural finish instead of matte
  • Not marketed for dry/normal/sensitive skin

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy Deep 086

Best price
$42Ulta BeautyUlta Beauty
Costs $4 more

Your shade $38 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.