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Infallible Cushion Foundation 20 Cool dupes and alternatives L'Oréal Paris

Very fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Super Stay Lumi-Matte Foundation 115

The equivalent shade: scored on colour, depth and undertone only.

Your shade
L'Oréal Paris
20 CoolChange shade
Depth and undertone: Very fair · Cool
Finish and coverage: Matte · Buildable coverage
The match
Maybelline
115
Depth and undertone: Very fair · Cool
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$15.99Ulta BeautyUlta Beauty
$4 less (20%)

Your shade $19.99 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: L'Oréal Paris Infallible Pro-Matte Foundation Natural Rose

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
L'Oréal Paris
20 CoolChange shade
Depth and undertone: Very fair · Cool
Finish and coverage: Matte · Buildable coverage
The match
L'Oréal Paris
Natural Rose
Depth and undertone: Very fair · Cool · rosy
Finish and coverage: Matte · Full coverage
Overall match
92out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
82
Wear (Wear & performance)
100
Skin (Skin suitability)
40
Best price
$16.99CVSCVS
$3 less (15%)

Your shade $19.99 at Ulta Beauty

CVSView at CVS

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Super Stay Lumi-Matte Foundation

    112
    Shade match 93
    $15.99Ulta BeautyUlta Beauty(product price)$4 less (20%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: neutral cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    099 True Porcelain
    Shade match 89
    $14.99Ulta BeautyUlta Beauty$5 less (25%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Full rather than buildable coverageNo skin-like finish claimedNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  3. #5 · NARS

    Natural Matte Longwear Foundation

    MONT BLANC
    Shade match 85
    $55SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: L2 - Very light with neutral undertones

    High confidence· Digital match

    View match
  4. #6 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    04P Light
    Shade match 96
    $24SephoraSephoraCosts $4.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    20

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: light, pink undertone

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $42Ulta BeautyUlta Beauty(product price)Costs $22.01 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with cool, pink or rosy undertones

    Medium confidence· Digital match

    View match
  6. #8 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    1C1 Cool Bone
    Shade match 97
    $52Ulta BeautyUlta Beauty(product price)Costs $32.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    48
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: light with cool rosy peach undertones

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $47SephoraSephoraCosts $27.01 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    52
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Full rather than buildable coverage · Does not claim transfer resistance · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible Cushion Foundation 20 Cool (Very fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    355 Vanilla

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 355 Vanilla

    • Very close colour
    • Very fair

    $15.99

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W3

    L'Oréal Paris True Match Radiant Serum Concealer, shade W3

    • Looks identical
    • Very fair · Cool undertone

    $16.99

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    170

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 170

    • Looks identical
    • Very fair · Cool undertone

    $30

  3. NARS Radiant Creamy Concealer

    Affogato

    NARS Radiant Creamy Concealer, shade Affogato

    • Very close colour
    • Very fair · Cool undertone

    $36

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    10.5 Light

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 10.5 Light

    • Very close colour
    • Very fair · Cool undertone

    $30

  5. Tarte Shape Tape Full Coverage Matte Concealer

    8B porcelain beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 8B porcelain beige

    • Very close colour
    • Very fair · Cool · pink undertone

    $32

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Marshmallow

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Marshmallow

    • Very close colour
    • Very fair · Cool · rosy undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Super Stay Lumi-Matte Foundation in 115, against L'Oréal Paris Infallible Cushion Foundation in 20 Cool. Every attribute compared, with its share of the score.

ComparedYour shade20 CoolClosest shade match115Score
Shade match55% of overall99
Colour99#ffdfc7#ffdfc8Looks identicalColour difference 0.4 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared86
Longevity7024-hour wear30-hour wearSome difference30-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 91/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Lumi-Matte Foundation in 115.

Same or better

  • $4.00 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Contains alcohol denat.

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris Infallible Pro-Matte Foundation in Natural Rose, against L'Oréal Paris Infallible Cushion Foundation in 20 Cool. Every attribute compared, with its share of the score.

ComparedYour shade20 CoolClosest overall alternativeNatural RoseScore
Shade match55% of overall99
Colour98#ffdfc7#ffe0c7Looks identicalColour difference 0.7 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 92/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Pro-Matte Foundation in Natural Rose.

Same or better

  • $3 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Both claim 24-hour wear
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Not marketed for combination/dry/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Maybelline Super Stay Lumi-Matte Foundation 115

Match price
$15.99Ulta BeautyUlta Beauty
$4 less (20%)

Your shade $19.99 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

L'Oréal Paris Infallible Pro-Matte Foundation Natural Rose

Best price
$16.99CVSCVS
$3 less (15%)

Your shade $19.99 at Ulta Beauty

CVSView at CVS

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.