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Infallible Pro-Matte Foundation 102 Shell Beige dupes and alternatives L'Oréal Paris

Light medium

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, in liquid form.

  • 4 matches have no formulation listed and are not shown.

Closest shade match: Tarte Face Tape Full Coverage Foundation 35B Medium Beige

The equivalent shade: scored on colour, depth and undertone only.

Shade match
69out of 100
Colour
61
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $27.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 67
    $53SephoraSephoraCosts $38.01 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterContains drying alcohol

    Score details
    Shade match
    67
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    87

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Contains drying alcohol

    Retailer shade note: Medium with Rosy Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible Pro-Matte Foundation 102 Shell Beige (Light medium) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Slight colour difference
    • Light medium

    $15.99

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Slight colour difference
    • Light medium · Neutral undertone

    $12.99

  2. Maybelline Fit Me Natural Finish Concealer

    035 Deep

    Maybelline Fit Me Natural Finish Concealer, shade 035 Deep

    • Slight colour difference
    • Light medium

    $10.99

  3. NARS Radiant Creamy Concealer

    Toffee

    NARS Radiant Creamy Concealer, shade Toffee

    • Slight colour difference
    • Light · Cool undertone

    $36

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3N1

    • Slight colour difference
    • Medium light · Neutral undertone

    $34

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.75

    • Slight colour difference
    • Light medium · Cool · pink undertone

    $42

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    250

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 250

    • Slight colour difference
    • Light · Warm · peach undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Face Tape Full Coverage Foundation in 35B Medium Beige, against L'Oréal Paris Infallible Pro-Matte Foundation in 102 Shell Beige. Every attribute compared, with its share of the score.

ComparedYour shade102 Shell BeigeClosest shade match35B Medium BeigeScore
Shade match55% of overall69
Colour61#fda78c#e8ad8eSlight colour differenceColour difference 6.2 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownCool · pinkSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity3524-hour wear12-hour wearDifferent12-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall87
Skin type87Normal, oilyNormal, combination, oilyBoth marketed for normal/​oily skin
Overall match 76/100Shade match 69/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 35B Medium Beige.

Same or better

  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Visible colour difference
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy 35B Medium Beige

Best price
$42SephoraSephora
Costs $27.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.