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Infallible Pro-Matte Foundation 109 Classic Tan dupes and alternatives L'Oréal Paris

Medium tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form, without talc.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P8

The equivalent shade: scored on colour, depth and undertone only.

Shade match
81out of 100
Colour
82
Depth
91
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $37.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Rare Beauty True to Myself Natural Matte Longwear Foundation 36 Medium Deep Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
76out of 100
Shade (Shade match)
77
Finish (Finish & visual result)
82
Wear (Wear & performance)
59
Skin (Skin suitability)
80
Best price
$38SephoraSephora
Costs $23.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    35 Medium Deep Cool
    Shade match 71
    $38SephoraSephoraCosts $23.01 more

    Matches: Same matte finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Medium rather than full coverage

    Score details
    Shade match
    71
    Finish & visual result
    82
    Wear & performance
    59
    Skin suitability
    80

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage

    Retailer shade note: cool rose

    Medium confidence· Digital match

    View match
  2. #4 · Too Faced

    Born This Way Soft Matte Foundation

    Natural Beige
    Shade match 70
    $48Ulta BeautyUlta Beauty(product price)Costs $33.01 more

    Matches: Same matte finishClaims a skin-like finishBoth claim 24-hour wear

    Differences: Slightly lighterMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    70
    Finish & visual result
    73
    Wear & performance
    67
    Skin suitability
    87

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  3. #5 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Neutral Golden (N-070)
    Shade match 68
    $58SephoraSephoraCosts $43.01 more

    Matches: Same matte finishBoth claim transfer resistanceClaims not settling into lines

    Differences: Noticeably different swatch colourMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    68
    Finish & visual result
    74
    Wear & performance
    75
    Skin suitability
    87

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Medium rather than full coverage · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: Dark, neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    38 Medium Deep Neutral
    Shade match 69
    $38SephoraSephoraCosts $23.01 more

    Matches: Same matte finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly deeperMedium rather than full coverage

    Score details
    Shade match
    69
    Finish & visual result
    82
    Wear & performance
    59
    Skin suitability
    80

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage

    Retailer shade note: neutral peach

    Medium confidence· Digital match

    View match
  5. #7 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    5N2 Amber Honey
    Shade match 69
    $52SephoraSephoraCosts $37.01 more

    Matches: Same matte finishBoth claim transfer resistanceBoth claim a lightweight feel

    Differences: Slightly deeperMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    69
    Finish & visual result
    81
    Wear & performance
    70
    Skin suitability
    40

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage · No blurring effect claimed · Not marketed for normal skin

    Retailer shade note: deep with neutral subtle golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible Pro-Matte Foundation 109 Classic Tan (Medium tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    405 Toffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 405 Toffee

    • Nearest in this range
    • Medium tan

    $15.99

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Truffle

    NARS Soft Matte Complete Concealer, shade Truffle

    • Close colour
    • Tan · Warm · peach undertone

    $36

  2. Maybelline Fit Me Natural Finish Concealer

    045 Tan

    Maybelline Fit Me Natural Finish Concealer, shade 045 Tan

    • Slight colour difference
    • Medium tan

    $10.99

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW35

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW35

    • Slight colour difference
    • Medium tan · Warm · peach undertone

    $30

  4. NARS Radiant Creamy Concealer

    Truffle

    NARS Radiant Creamy Concealer, shade Truffle

    • Slight colour difference
    • Medium tan · Warm · peach undertone

    $36

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    13.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 13.5 Deep

    • Slight colour difference
    • Tan · Neutral · neutral golden undertone

    $36

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Slight colour difference
    • Medium tan · Warm · golden undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P8, against L'Oréal Paris Infallible Pro-Matte Foundation in 109 Classic Tan. Every attribute compared, with its share of the score.

ComparedYour shade109 Classic TanClosest shade matchP8Score
Shade match55% of overall81
Colour82#d9722f#c96f2fClose colourColour difference 3.3 (0 is identical)
Depth91Medium tanTanCloseDepth difference: 4.2
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone70UnknownWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared47
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity7024-hour wear18-hour wearSome difference18-hour wear claimed against 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall40
Skin type40Normal, oilyNormal, dry, sensitiveBoth marketed for normal skin
Overall match 66/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P8.

Same or better

  • Both claim a blurring effect
  • Claims not settling into lines

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Radiant finish instead of matte
  • Medium rather than full coverage
  • Does not claim transfer resistance
  • Does not claim a lightweight feel
  • Not marketed for oily skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs high

Why the closest overall alternative works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 36 Medium Deep Warm, against L'Oréal Paris Infallible Pro-Matte Foundation in 109 Classic Tan. Every attribute compared, with its share of the score.

ComparedYour shade109 Classic TanClosest overall alternative36 Medium Deep WarmScore
Shade match55% of overall77
Colour75#d9722f#cd7d42Close colourColour difference 4.3 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70UnknownOlive · warm oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared59
Longevity2024-hour wear8-hour wearDifferent8-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Normal, oilyCombination, normal, oily, sensitiveBoth marketed for normal/​oily skin
Overall match 76/100Shade match 77/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 36 Medium Deep Warm.

Same or better

  • Same matte finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P8

Best price
$52SephoraSephora
Costs $37.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Rare Beauty True to Myself Natural Matte Longwear Foundation 36 Medium Deep Warm

Best price
$38SephoraSephora
Costs $23.01 more

Your shade $14.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.