True Match Radiant Serum Concealer C10 dupes and alternatives L'Oréal Paris
Deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 4 applied
Coverage
- Medium1
- Medium to full0
- Full1
- Buildable4
Finish
- Matte0
- Natural0
- Radiant1
- Luminous0
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
SortSort byOverall match
1 of 32 matches
Only showing matches with medium coverage, in liquid form, without talc or dimethicone.
- 3 matches have no coverage listed and are not shown.
- 8 matches have no formulation listed and are not shown.
Closest shade match: Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 10
The equivalent shade: scored on colour, depth and undertone only.

- Shade match
- 70out of 100
- Colour
- 56
- Depth
- 73
- Undertone
- 100
Your shade $16.99 at Ulta Beauty
Where to buy 10
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer
Every store that sells this shade · prices as last checked
No match is close enough in colour to recommend as an overall alternative (shade match under 70).
Looking for a foundation in your shade?
The closest shade to L'Oréal Paris True Match Radiant Serum Concealer C10 (Deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
W9.5 Warm Deep
L'Oréal Paris True Match Super-Blendable Foundation, shade W9.5 Warm Deep
- Close colour
- Deep tan · Warm undertone
$13.99
Closest foundations
Tan 460 W
e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Tan 460 W
- Looks identical
- Deep · Warm undertone
$16
Golden Deep 28
bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Golden Deep 28
- Looks identical
- Deep · Warm · golden undertone
$39.50

35W Acacia
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick, shade 35W Acacia
- Looks identical
- Deep · Warm undertone
$50
7W Warm

31
Urban Decay Face Bond Self Setting Waterproof Foundation, shade 31
- Very close colour
- Deep · Warm · golden undertone
$40
BD141
Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD141
- Very close colour
- Deep · Warm · golden undertone
$69
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 10, against L'Oréal Paris True Match Radiant Serum Concealer in C10. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 10.
Same or better
- Same warm undertone
- Same radiant finish
- Both claim a skin-like finish
- Claims a blurring effect
- Both claim long-wearing
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Visible colour difference
- Runs slightly lighter
- Does not claim not settling into lines
Ingredients (information only, not scored)
11 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Where to buy 10
Your shade $16.99 at Ulta Beauty
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.