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True Match Radiant Serum Concealer C10 dupes and alternatives L'Oréal Paris

Deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Medium3
  • Medium to full0
  • Full0
  • Buildable0

Finish

Skin type

Preferences

Fragrance-free3No drying alcohol3Vegan0Cruelty-free3Oil-free0With SPF0Mineral0
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3 of 32

Only showing matches with medium coverage, in cream form, without talc.

  • 3 matches have no coverage listed and are not shown.
  • 8 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Kosas Revealer Super Creamy + Brightening Concealer Tone 10 W

The equivalent shade and the most similar concealer overall.

Your shade
L'Oréal Paris
C10Change shade
Depth and undertone: Deep · Warm
Finish and coverage: Radiant finish
The match
Kosas
Tone 10 W
Depth and undertone: Deep · Warm · golden
Finish and coverage: Radiant · Medium coverage
Overall match
73out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
0
Shade match
76out of 100
Colour
64
Depth
82
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $15.01 more

Your shade $16.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 75
    $32SephoraSephoraCosts $15.01 more

    Matches: Same radiant finishBoth claim a skin-like finishNo drying alcohol listed

    Differences: Slightly lighterOlive rather than warm undertoneNo long-wear claim

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: deep with neutral olive undertones

    Medium confidence· Digital match

    View match
  2. Shade match 72
    $32SephoraSephoraCosts $15.01 more

    Matches: Same warm undertoneSame radiant finishBoth claim a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterNo long-wear claim

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    0

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to L'Oréal Paris True Match Radiant Serum Concealer C10 (Deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris True Match Super-Blendable Foundation

    W9.5 Warm Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade W9.5 Warm Deep

    • Close colour
    • Deep tan · Warm undertone

    $13.99

Closest foundations

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Tan 460 W

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Tan 460 W

    • Looks identical
    • Deep · Warm undertone

    $16

  2. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Golden Deep 28

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Golden Deep 28

    • Looks identical
    • Deep · Warm · golden undertone

    $39.50

  3. ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick

    35W Acacia

    ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick, shade 35W Acacia

    • Looks identical
    • Deep · Warm undertone

    $50

  4. Dior Forever Skin Glow Foundation

    7W Warm

    Dior Forever Skin Glow Foundation, shade 7W Warm

    • Very close colour
    • Deep · Warm undertone

    $60

  5. Urban Decay Face Bond Self Setting Waterproof Foundation

    31

    Urban Decay Face Bond Self Setting Waterproof Foundation, shade 31

    • Very close colour
    • Deep · Warm · golden undertone

    $40

  6. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BD141

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD141

    • Very close colour
    • Deep · Warm · golden undertone

    $69

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kosas Revealer Super Creamy + Brightening Concealer in Tone 10 W, against L'Oréal Paris True Match Radiant Serum Concealer in C10. Every attribute compared, with its share of the score.

ComparedYour shadeC10Closest matchTone 10 WScore
Shade match55% of overall76
Colour64#945b36#845037Slight colour differenceColour difference 5.7 (0 is identical)
Depth82DeepDeepSome differenceDepth difference: 6.9
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, combinationMarketed for different skin types
Overall match 73/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Super Creamy + Brightening Concealer in Tone 10 W.

Same or better

  • Same warm undertone
  • Same radiant finish
  • Both claim a skin-like finish
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs none

Where to buy Tone 10 W

Best price
$32SephoraSephora
Costs $15.01 more

Your shade $16.99 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.