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True Match Radiant Serum Concealer C10 dupes and alternatives L'Oréal Paris

Deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free, applied. RemoveOil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in liquid form, cruelty-free.

  • 3 matches have no coverage listed and are not shown.
  • 8 matches have no formulation listed and are not shown.
  • 17 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer 40 Medium Deep Golden

The equivalent shade and the most similar concealer overall.

Your shade
L'Oréal Paris
C10Change shade
Depth and undertone: Deep · Warm
Finish and coverage: Radiant finish
The match
Haus Labs
40 Medium Deep Golden
Depth and undertone: Deep · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
74out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
48
Wear (Wear & performance)
82
Skin (Skin suitability)
0
Shade match
90out of 100
Colour
83
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $15.01 more

Your shade $16.99 at Ulta Beauty

SephoraView at Sephora

Looking for a foundation in your shade?

The closest shade to L'Oréal Paris True Match Radiant Serum Concealer C10 (Deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris True Match Super-Blendable Foundation

    W9.5 Warm Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade W9.5 Warm Deep

    • Close colour
    • Deep tan · Warm undertone

    $13.99

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Tan 460 W

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Tan 460 W

    • Looks identical
    • Deep · Warm undertone

    $16

    Ulta BeautyView at Ulta Beauty
  2. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Golden Deep 28

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Golden Deep 28

    • Looks identical
    • Deep · Warm · golden undertone

    $39.50

    Ulta BeautyView at Ulta Beauty
  3. ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick

    35W Acacia

    ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick, shade 35W Acacia

    • Looks identical
    • Deep · Warm undertone

    $50

    SephoraView at Sephora
  4. Dior Forever Skin Glow Foundation

    7W Warm

    Dior Forever Skin Glow Foundation, shade 7W Warm

    • Very close colour
    • Deep · Warm undertone

    $60

    SephoraView at Sephora
  5. Urban Decay Face Bond Self Setting Waterproof Foundation

    31

    Urban Decay Face Bond Self Setting Waterproof Foundation, shade 31

    • Very close colour
    • Deep · Warm · golden undertone

    $40

    SephoraView at Sephora
  6. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BD141

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD141

    • Very close colour
    • Deep · Warm · golden undertone

    $69

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 40 Medium Deep Golden, against L'Oréal Paris True Match Radiant Serum Concealer in C10. Every attribute compared, with its share of the score.

ComparedYour shadeC10Closest match40 Medium Deep GoldenScore
Shade match55% of overall90
Colour83#945b36#8b5d40Close colourColour difference 3.2 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.7
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared48
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, oilyMarketed for different skin types
Overall match 74/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 40 Medium Deep Golden.

Same or better

  • Same warm undertone
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Natural finish instead of radiant
  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Where to buy 40 Medium Deep Golden

Best price
$32SephoraSephora
Costs $15.01 more

Your shade $16.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.