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Studio Fix 36HR Smooth Angles Hydrating Concealer NW13 dupes and alternatives MAC Cosmetics

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, in liquid form.

  • 1 match has no formulation listed and is not shown.

Closest shade match: e.l.f. Cosmetics Hydrating Camo Concealer Fair Beige

The equivalent shade: scored on colour, depth and undertone only.

The match
e.l.f. Cosmetics
Fair Beige
Depth and undertone: Light · Neutral
Finish and coverage: Satin · Full coverage
Shade match
97out of 100
Colour
96
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative: Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 1R12

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Make Up For Ever
1R12
Depth and undertone: Light · Cool
Finish and coverage: Matte · Full coverage
Overall match
89out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
75
Best price
$35SephoraSephora
Costs $5 more

Your shade $30 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Coconut Flakes 2.7 Neutral
    Shade match 94
    $31SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim a lightweight feelNot marketed for combination skin

    Score details
    Shade match
    94
    Finish & visual result
    88
    Wear & performance
    79
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: light skin tones with neutral undertones

    High confidence· Digital match

    View match
  2. Shade match 86
    $35SephoraSephoraCosts $5 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skinContains drying alcohol

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: for light skin with neutral golden undertones

    Medium confidence· Digital match

    View match
  3. Shade match 92
    $31SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim a lightweight feelNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    88
    Wear & performance
    79
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: fair-light skin tones with pink-neutral undertones

    High confidence· Digital match

    View match
  4. #6 · e.l.f. Cosmetics

    16HR Camo Concealer

    Light Ivory
    Shade match 94
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    75

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: light w/ warm-neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $30SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 92
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 93
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for oily skin

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  9. #11 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Sand
    Shade match 92
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Satin rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 91
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  11. #13 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Peach
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Near-identical swatch colourSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneSatin rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    75

    Looks identical · Satin · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light with rosy peach undertones

    Medium confidence· Digital match

    View match
  12. Shade match 86
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light with golden undertones

    High confidence· Digital match

    View match
  13. #15 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Ivory
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Satin rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light with warm-neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 95
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    25

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: very fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  15. Shade match 95
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    25

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: very fair skin with neutral undertones

    Medium confidence· Digital match

    View match
  16. Shade match 87
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Slightly cooler undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Light, Cool Rosy

    High confidence· Digital match

    View match
  17. #19 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Fair Warm
    Shade match 87
    $8Ulta BeautyUlta Beauty$22 less (73%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneSatin rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: fair with yellow undertones

    Medium confidence· Digital match

    View match
  18. Shade match 83
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: very light with golden undertones

    High confidence· Digital match

    View match
  19. #21 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Fair Rose
    Shade match 87
    $8Ulta BeautyUlta Beauty$22 less (73%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneSatin rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: fair with pink undertones

    Medium confidence· Digital match

    View match
  20. Shade match 84
    $30SephoraSephoraSame price

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  21. Shade match 91
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    25

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  22. Shade match 91
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    25

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: light skin with neutral undertones

    High confidence· Digital match

    View match
  23. Shade match 83
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Slightly deeperSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Light, Warm Olive

    High confidence· Digital match

    View match
  24. Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly lighterNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    25

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: fair skin with neutral undertones

    High confidence· Digital match

    View match

Showing 12 of 24 matches

Looking for a foundation in your shade?

The closest shade to MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NW13 (Light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix Fluid SPF 15 Foundation

    NW13

    MAC Cosmetics Studio Fix Fluid SPF 15 Foundation, shade NW13

    • Very close colour
    • Light · Neutral undertone

    $39

Closest foundations

  1. Well People Skinforia Serum Foundation

    16 Light Neutral

    Well People Skinforia Serum Foundation, shade 16 Light Neutral

    • Same depth, colour not measured
    • Light · Neutral undertone

    $30

  2. Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick

    210 Buff N

    Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick, shade 210 Buff N

    • Looks identical
    • Light · Neutral undertone

    $46

  3. Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation

    160N

    Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation, shade 160N

    • Looks identical
    • Light · Neutral undertone

    $69

  4. SUBTL. Beauty Stackable BB Powder Foundation Single

    Fair 3N

    SUBTL. Beauty Stackable BB Powder Foundation Single, shade Fair 3N

    • Looks identical
    • Light · Neutral undertone

    $24

  5. ILIA True Skin Serum Foundation

    Mallorca SF1.5

    ILIA True Skin Serum Foundation, shade Mallorca SF1.5

    • Looks identical
    • Light · Neutral undertone

    $56

  6. TIRTIR Mask Fit AI Filter Cushion

    22N SHELL BEIGE

    TIRTIR Mask Fit AI Filter Cushion, shade 22N SHELL BEIGE

    • Looks identical
    • Light · Neutral undertone

    $25

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

e.l.f. Cosmetics Hydrating Camo Concealer in Fair Beige, against MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW13. Every attribute compared, with its share of the score.

ComparedYour shadeNW13Closest shade matchFair BeigeScore
Shade match55% of overall97
Colour96#eabd9a#eec1a0Looks identicalColour difference 1.2 (0 is identical)
Depth97LightLightSameDepth difference: 2.1
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared60
Finish34MatteSatinDifferentSatin finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity7036-hour wearLong-wearingSome differenceYour product claims 36-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyDry, combination, normalBoth marketed for dry/​normal/​combination skin
Overall match 83/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Hydrating Camo Concealer in Fair Beige.

Same or better

  • $22 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same full coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Satin finish instead of matte
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Not marketed for oily skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 1R12, against MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW13. Every attribute compared, with its share of the score.

ComparedYour shadeNW13Closest overall alternative1R12Score
Shade match55% of overall87
Colour92#eabd9a#ebbe95Very close colourColour difference 1.9 (0 is identical)
Depth99LightLightSameDepth difference: 0.4
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared86
Longevity10036-hour wear36-hour wearSameBoth claim 36-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 89/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 1R12.

Same or better

  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim 36-hour wear
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Slightly cooler undertone
  • Does not claim not settling into lines
  • Not marketed for dry skin
  • Contains alcohol

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

e.l.f. Cosmetics Hydrating Camo Concealer Fair Beige

Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative

Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 1R12

Best price
$35SephoraSephora
Costs $5 more

Your shade $30 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.