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Studio Fix 36HR Smooth Angles Hydrating Concealer NW25 dupes and alternatives MAC Cosmetics

Medium · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches made for normal skin, with full coverage, cruelty-free.

  • 8 matches have no skin type listed and are not shown.
  • 20 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Hourglass Vanish Airbrush Full Coverage Longwear Concealer Sienna 6.5

The equivalent shade and the most similar concealer overall.

The match
Hourglass
Sienna 6.5
Depth and undertone: Medium · Cool · rosy
Finish and coverage: Natural · Full coverage
Overall match
80out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
73
Wear (Wear & performance)
58
Skin (Skin suitability)
75
Shade match
90out of 100
Colour
84
Depth
99
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $9 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral
    Shade match 80
    $32SephoraSephoraCosts $2 more

    Matches: Same cool undertoneSame matte finishSame full coverage

    Differences: Slightly lighterDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: medium to tan skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 84
    $39SephoraSephoraCosts $9 more

    Matches: Same cool undertoneSame full coverageClaims a skin-like finish

    Differences: Slightly lighterNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Medium, Cool Rosy

    High confidence· Digital match

    View match
  3. Shade match 71
    $36SephoraSephoraCosts $6 more

    Matches: Same full coverageBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    71
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: medium with neutral undertones

    High confidence· Digital match

    View match
  4. Shade match 70
    $39SephoraSephoraCosts $9 more

    Matches: Same full coverageClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    73
    Wear & performance
    58
    Skin suitability
    75

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Medium, Neutral

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NW25 (Medium · Cool · rosy undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix Powder Plus Foundation

    NW45

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade NW45

    • Very close colour
    • Medium · Cool · rosy undertone

    $39

Closest foundations

  1. Laura Mercier Real Flawless Feather Matte Powder Foundation

    4C Canelé

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 4C Canelé

    • Looks identical
    • Medium · Cool undertone

    $54

  2. L'Oréal Paris Infallible Cushion Foundation

    300 Cool

    L'Oréal Paris Infallible Cushion Foundation, shade 300 Cool

    • Looks identical
    • Medium · Cool undertone

    $19.99

  3. Tarte Face Tape Full Coverage Foundation

    38N Medium-Tan Neutral

    Tarte Face Tape Full Coverage Foundation, shade 38N Medium-Tan Neutral

    • Looks identical
    • Medium · Cool undertone

    $42

  4. MAC Cosmetics Studio Radiance Serum Powered Foundation

    NW40

    MAC Cosmetics Studio Radiance Serum Powered Foundation, shade NW40

    • Very close colour
    • Medium · Cool · rosy undertone

    $46

  5. ILIA True Skin Serum Foundation

    Milos SF8

    ILIA True Skin Serum Foundation, shade Milos SF8

    • Very close colour
    • Medium · Cool undertone

    $56

  6. e.l.f. Cosmetics Soft Glam Satin Foundation

    35 Medium Cool

    e.l.f. Cosmetics Soft Glam Satin Foundation, shade 35 Medium Cool

    • Very close colour
    • Medium · Cool undertone

    $8

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Sienna 6.5, against MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW25. Every attribute compared, with its share of the score.

ComparedYour shadeNW25Closest matchSienna 6.5Score
Shade match55% of overall90
Colour84#d6926b#ce9771Close colourColour difference 3.1 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.5
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · rosyCool · rosySamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared58
Longevity2036-hour wear16-hour wearDifferent16-hour wear claimed against 36-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyNormal, dry, combinationBoth marketed for dry/​normal/​combination skin
Overall match 80/100Shade match 90/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Sienna 6.5.

Same or better

  • Same cool undertone
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • Does not claim transfer resistance
  • Not marketed for oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy Sienna 6.5

Best price
$39SephoraSephora
Costs $9 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.