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Studio Fix 36HR Smooth Angles Hydrating Concealer NW40 dupes and alternatives MAC Cosmetics

Medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

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Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches with full coverage, in liquid form, without silicones.

  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 32 Tan Bronze

The equivalent shade and the most similar concealer overall.

The match
IT Cosmetics
32 Tan Bronze
Depth and undertone: Medium · Cool
Finish and coverage: Natural · Full coverage
Overall match
73out of 100
Shade (Shade match)
75
Finish (Finish & visual result)
70
Wear (Wear & performance)
65
Skin (Skin suitability)
92
Shade match
75out of 100
Colour
74
Depth
95
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Same price

Your shade $30 at Sephora · product price; shade not separately priced

Looking for a foundation in your shade?

The closest shade to MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NW40 (Medium · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix Fluid SPF 15 Foundation

    NC45

    MAC Cosmetics Studio Fix Fluid SPF 15 Foundation, shade NC45

    • Very close colour
    • Medium tan · Neutral undertone

    $39

Closest foundations

  1. Rare Beauty True to Myself Natural Matte Longwear Foundation

    31 Medium Deep Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 31 Medium Deep Neutral

    • Looks identical
    • Medium tan · Neutral undertone

    $38

  2. IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation

    Tan

    IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation, shade Tan

    • Very close colour
    • Medium tan · Neutral undertone

    $39

  3. Urban Decay Face Bond Self Setting Waterproof Foundation

    21

    Urban Decay Face Bond Self Setting Waterproof Foundation, shade 21

    • Very close colour
    • Medium tan · Neutral undertone

    $40

  4. Hourglass Illusion Luminous Glow Foundation SPF 30

    19.5

    Hourglass Illusion Luminous Glow Foundation SPF 30, shade 19.5

    • Very close colour
    • Medium tan · Neutral undertone

    $60

  5. Laura Geller Double Take Baked Full Coverage Foundation

    Tan

    Laura Geller Double Take Baked Full Coverage Foundation, shade Tan

    • Very close colour
    • Medium tan · Neutral undertone

    $38

  6. Makeup By Mario SurrealSkin Natural Finish Foundation

    18.5 N

    Makeup By Mario SurrealSkin Natural Finish Foundation, shade 18.5 N

    • Very close colour
    • Medium · Neutral undertone

    $48

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 32 Tan Bronze, against MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW40. Every attribute compared, with its share of the score.

ComparedYour shadeNW40Closest match32 Tan BronzeScore
Shade match55% of overall75
Colour74#d58958#cf936eClose colourColour difference 4.4 (0 is identical)
Depth95MediumMediumSameDepth difference: 2.8
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity7036-hour wearLong-wearingSome differenceYour product claims 36-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 73/100Shade match 75/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 32 Tan Bronze.

Same or better

  • Same full coverage
  • Both claim not settling into lines

Different

  • Small colour difference on the swatch
  • Slightly cooler undertone
  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high

Where to buy 32 Tan Bronze

Match price
$30Ulta BeautyUlta Beauty
Same price

Your shade $30 at Sephora · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.