Studio Fix Fluid SPF 15 Foundation C40 dupes and alternatives MAC Cosmetics
Light medium · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 4 applied
Coverage
- Light0
- Medium2
- Full1
- Buildable1
Finish
- Matte0
- Natural1
Formulation
- Liquid0
- Stick1
- Powder0
- Cushion0
- Serum0
Preferences
SortSort byOverall match
1 of 32 matches
Only showing matches with buildable coverage, without coconut oil, alcohol denat or silicones.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: Pixi On-the-Glow BASE Foundation Moisture Stick Tan
The equivalent shade and the most similar foundation overall.

C40Change shade
- Overall match
- 76out of 100
- Shade (Shade match)
- 90
- Finish (Finish & visual result)
- 67
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 76
- Shade match
- 90out of 100
- Colour
- 96
- Depth
- 99
- Undertone
- 70
Your shade $39 at Sephora · product price; shade not separately priced
Where to buy Tan
Pixi On-the-Glow BASE Foundation Moisture Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C40 (Light medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

NC17.5
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17.5
- Very close colour
- Light · Neutral · neutral golden undertone
$30
Closest concealers
375 Latte
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 375 Latte
- Looks identical
- Light medium
$15.99
4 Warm Olive
Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm Olive
- Very close colour
- Light medium · Olive · warm olive undertone
$42
Oat 3
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Oat 3
- Very close colour
- Light · Olive · warm olive undertone
$39

5
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5
- Very close colour
- Light medium · Neutral undertone
$42
Light/Medium 2.5N
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N
- Very close colour
- Light medium · Neutral undertone
$31
Beige
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Beige
- Very close colour
- Light medium
$12
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Pixi On-the-Glow BASE Foundation Moisture Stick in Tan, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C40. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Pixi On-the-Glow BASE Foundation Moisture Stick in Tan.
Same or better
- $17 less
- Near-identical swatch colour
- Buildable rather than full coverage
Different
- Slightly warmer undertone
- Natural finish instead of matte
- No long-wear claim
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim colour stability
- Does not claim a lightweight feel
- No SPF
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.
Where to buy Tan
Your shade $39 at Sephora · product price; shade not separately priced
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.