Studio Fix Fluid SPF 15 Foundation C40 dupes and alternatives MAC Cosmetics
4.3 (3,477)·Light medium · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same full coverage· Both claim 24-hour wear
Differences: Slightly warmer undertone· Natural rather than matte finish· Does not claim transfer resistance
Score details
Shade match
90
Finish & visual result
76
Wear & performance
76
Skin suitability
87
Looks identical · Natural · Full coverage
Ingredients (not scored): 30% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$25Ulta Beauty(product price)$14 less (36%)4.4 (33)
Matches: Near-identical swatch colour· Same matte finish· Same full coverage
Differences: Neutral rather than olive undertone· Does not claim not settling into lines· Does not claim colour stability
Score details
Shade match
89
Finish & visual result
79
Wear & performance
70
Skin suitability
76
Looks identical · Matte · Full coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Neutral rather than olive undertone · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: light medium with neutral undertone
Matches: Near-identical swatch colour· Same matte finish· Same full coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
89
Finish & visual result
79
Wear & performance
49
Skin suitability
76
Looks identical · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · No SPF
Matches: Near-identical swatch colour· Same full coverage
Differences: Natural rather than matte finish· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
76
Wear & performance
39
Skin suitability
76
Looks identical · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Same matte finish· Same full coverage· Claims a blurring effect
Differences: Slightly lighter· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
78
Finish & visual result
89
Wear & performance
49
Skin suitability
76
Colour not compared · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C40 (Light medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris Infallible 32H Fresh Wear Foundation in 455 Natural Buff, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C40. Every attribute compared, with its share of the score.
ComparedYour shadeC40Closest shade match455 Natural BuffHow they compareScore
Shade match55% of overall91
Colour60%98#e0ad82#e2af82Looks identicalColour difference 0.8 (0 is identical)
Overall match 84/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Light 27 Neutral, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C40. Every attribute compared, with its share of the score.
ComparedYour shadeC40Closest overall alternativeLight 27 NeutralHow they compareScore
Shade match55% of overall91
Colour60%97#e0ad82#deaa80Looks identicalColour difference 0.9 (0 is identical)
Overall match 92/100Shade match 91/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $3 more
