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Studio Fix Fluid SPF 15 Foundation C40 dupes and alternatives MAC Cosmetics

Light medium · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage, with a matte finish.

Closest shade matchClosest overall alternative: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 13 Light Sand

The equivalent shade and the most similar foundation overall.

The match
NYX Professional Makeup
13 Light Sand
Depth and undertone: Light medium · Warm
Finish and coverage: Matte · Buildable coverage
Overall match
83out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
91
Wear (Wear & performance)
40
Skin (Skin suitability)
87
Shade match
90out of 100
Colour
98
Depth
100
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$14.97WalmartWalmart
$24.03 less (62%)

Your shade $39 at Sephora

WalmartView at Walmart

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    O 16
    Shade match 89
    $46.90Ulta BeautyUlta Beauty(product price)Costs $7.90 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    58
    Skin suitability
    76

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $60SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    58
    Skin suitability
    40

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: light to medium skin with warm undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C40 (Light medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC17.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17.5

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $30

Closest concealers

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    375 Latte

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 375 Latte

    • Looks identical
    • Light medium

    $15.99

  2. Dior Forever Skin Correct Full-Coverage Concealer

    4 Warm Olive

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm Olive

    • Very close colour
    • Light medium · Olive · warm olive undertone

    $42

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Oat 3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Oat 3

    • Very close colour
    • Light · Olive · warm olive undertone

    $39

  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5

    • Very close colour
    • Light medium · Neutral undertone

    $42

  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N

    • Very close colour
    • Light medium · Neutral undertone

    $31

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Beige

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Beige

    • Very close colour
    • Light medium

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 13 Light Sand, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C40. Every attribute compared, with its share of the score.

ComparedYour shadeC40Closest match13 Light SandScore
Shade match55% of overall90
Colour98#e0ad82#e1ad80Looks identicalColour difference 0.5 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.1
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone65OliveWarmSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared91
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall40
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall87
Skin type87Normal, oilyCombination, normal, oilyBoth marketed for normal/​oily skin
Overall match 83/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 13 Light Sand.

Same or better

  • $24.03 less
  • Near-identical swatch colour
  • Same matte finish
  • Buildable rather than full coverage

Different

  • Slightly warmer undertone
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFSPF 15Not listed
Overlap

Where to buy 13 Light Sand

Best price
$14.97WalmartWalmart
$24.03 less (62%)

Your shade $39 at Sephora

WalmartView at Walmart

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.