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Studio Fix Fluid SPF 15 Foundation C5 dupes and alternatives MAC Cosmetics

Medium light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: IT Cosmetics CC+ Cream Natural Matte Foundation Tan Warm

The equivalent shade: scored on colour, depth and undertone only.

The match
IT Cosmetics
Tan Warm
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Full coverage
Shade match
95out of 100
Colour
97
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Same price

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative: Maybelline Super Stay Lumi-Matte Foundation 322

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Maybelline
322
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Full coverage
Overall match
90out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
100
Wear (Wear & performance)
70
Skin (Skin suitability)
76
Match price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. #3 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    14 True Beige
    Overall 85
    $9.03WalmartWalmart$29.97 less (77%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · R.E.M. Beauty

    Sweetener Foundation

    medium 6 g
    Overall 80
    $35Ulta BeautyUlta Beauty(product price)$4 less (10%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Buildable rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    52
    Skin suitability
    0

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/oily skin · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Maybelline

    Fit Me Matte + Poreless Foundation

    Warm Honey 322
    Overall 84
    $11.99Ulta BeautyUlta Beauty(product price)$27.01 less (69%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    48
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    09 Light Nude
    Overall 84
    $12.60WalmartWalmart$26.40 less (68%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  5. #7 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    12 Natural
    Overall 84
    $14.97WalmartWalmart$24.03 less (62%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Infallible Cushion Foundation

    260 Warm
    Overall 84
    $19.99Ulta BeautyUlta Beauty(product price)$19.01 less (49%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Buildable rather than full coverageDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    79
    Skin suitability
    76

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · No SPF

    Medium confidence· Digital match

    View match
  7. #9 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    C6
    Overall 87
    $39SephoraSephoraSame price

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Does not claim transfer resistanceNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    69
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim transfer resistance · No SPF

    Retailer shade note: medium deep with a peachy golden undertones

    Medium confidence· Digital match

    View match
  8. #10 · R.E.M. Beauty

    Sweetener Foundation

    medium 3 g
    Overall 78
    $35Ulta BeautyUlta Beauty(product price)$4 less (10%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Buildable rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    52
    Skin suitability
    0

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/oily skin · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  9. #11 · Tarte

    Face Tape Full Coverage Foundation

    44H Tan Honey
    Overall 87
    $42SephoraSephoraCosts $3 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Does not claim colour stabilityContains listed fragranceNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Does not claim colour stability · Contains listed fragrance · No SPF

    Retailer shade note: tan skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  10. #12 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan
    Overall 80
    $39SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    43

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  11. Overall 86
    $45Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into linesDoes not claim colour stabilityContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    76

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: for medium rich neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  12. #14 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    2N26 Sand
    Overall 87
    $45SephoraSephoraCosts $6 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim transfer resistanceDoes not claim colour stabilityNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    79
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim colour stability · No SPF

    Retailer shade note: medium skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    3N2 Wheat
    Overall 82
    $52SephoraSephoraCosts $13 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF

    Retailer shade note: medium with neutral subtle golden undertones

    Medium confidence· Digital match

    View match
  14. #16 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    4N2 Spiced Sand
    Overall 82
    $52SephoraSephoraCosts $13 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF

    Retailer shade note: medium tan with neutral subtle golden undertones

    Medium confidence· Digital match

    View match
  15. #17 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    3W1 Tawny
    Overall 82
    $52SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Olive rather than neutral undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Olive rather than neutral undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF

    Retailer shade note: medium with warm golden-olive undertones

    Medium confidence· Digital match

    View match
  16. #18 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    3W1.5 Fawn
    Overall 81
    $52SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Olive rather than neutral undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Olive rather than neutral undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF

    Retailer shade note: medium with warm golden-olive undertones

    Medium confidence· Digital match

    View match
  17. Overall 86
    $38SephoraSephora$1 less (3%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Olive rather than neutral undertoneDoes not claim colour stabilityNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Olive rather than neutral undertone · Does not claim colour stability · No SPF

    Retailer shade note: for olive to tan skin

    Medium confidence· Digital match

    View match
  18. #20 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    3W2 Cashew
    Overall 81
    $52SephoraSephoraCosts $13 more

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Olive rather than neutral undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Olive rather than neutral undertone · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF

    Retailer shade note: medium with warm olive undertones

    Medium confidence· Digital match

    View match
  19. #21 · Charlotte Tilbury

    Airbrush Flawless Foundation

    9 Cool
    Overall 81
    $52SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSame matte finishClaims a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    88
    Skin suitability
    76

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: tan with cool undertones

    Medium confidence· Digital match

    View match
  20. #22 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW40
    Overall 82
    $39SephoraSephoraSame price

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceNo SPF

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    69
    Skin suitability
    87

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · No SPF

    Retailer shade note: toasted beige with rosy undertones for medium to dark skin

    Medium confidence· Digital match

    View match
  21. Overall 80
    $8Ulta BeautyUlta Beauty(product price)$31 less (79%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF

    Retailer shade note: medium or tan skin tones with a cool pink undertone

    Medium confidence· Digital match

    View match
  22. #24 · Tarte

    Face Tape Full Coverage Foundation

    37N Medium-Tan Neutral
    Overall 81
    $42SephoraSephoraCosts $3 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim colour stability · Contains listed fragrance · No SPF

    Retailer shade note: medium to tan skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  23. #25 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    3R50 Cool Cinnamon
    Overall 81
    $45SephoraSephoraCosts $6 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly deeperSlightly cooler undertoneDoes not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    79
    Skin suitability
    87

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Does not claim transfer resistance · Does not claim colour stability · No SPF

    Retailer shade note: tan skin tones with red undertones

    Medium confidence· Digital match

    View match

Showing 12 of 23 matches

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C5 (Medium light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC27

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC27

    • Very close colour
    • Medium light · Warm · peach undertone

    $30

Closest concealers

  1. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $12.99

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.3 N

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $32

  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11.5 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11.5 Tan

    • Very close colour
    • Medium light · Warm undertone

    $36

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Warm Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Beige

    • Very close colour
    • Medium light · Neutral undertone

    $36

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

  6. L'Oréal Paris True Match Radiant Serum Concealer

    N8

    L'Oréal Paris True Match Radiant Serum Concealer, shade N8

    • Very close colour
    • Medium · Neutral undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Warm, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C5. Every attribute compared, with its share of the score.

ComparedYour shadeC5Closest shade matchTan WarmScore
Shade match55% of overall95
Colour97#e29c70#e09d70Looks identicalColour difference 0.9 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.0
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall40
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall43
Skin type43Normal, oilyCombination, oilyBoth marketed for oily skin
Overall match 83/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Warm.

Same or better

  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • SPF 40 instead of SPF 15

Different

  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • Not marketed for normal skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 15SPF 40
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Maybelline Super Stay Lumi-Matte Foundation in 322, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C5. Every attribute compared, with its share of the score.

ComparedYour shadeC5Closest overall alternative322Score
Shade match55% of overall92
Colour92#e29c70#e29c69Very close colourColour difference 2.0 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.2
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity7024-hour wear30-hour wearSome difference30-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​oily skin
Overall match 90/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Lumi-Matte Foundation in 322.

Same or better

  • $23.01 less
  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Does not claim colour stability
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 15Not listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Natural Matte Foundation Tan Warm

Best price
$39SephoraSephora
Same price

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative

Maybelline Super Stay Lumi-Matte Foundation 322

Match price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.