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Studio Fix Fluid SPF 15 Foundation NC25 dupes and alternatives MAC Cosmetics

Medium light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for dry skin, with full coverage, without talc.

  • 1 match has no skin type listed and is not shown.
  • 3 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Maybelline Super Stay Lumi-Matte Foundation 312

The equivalent shade and the most similar foundation overall.

The match
Maybelline
312
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Full coverage
Overall match
93out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
70
Skin (Skin suitability)
76
Shade match
97out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Maybelline

    Super Stay Lumi-Matte Foundation

    322
    Shade match 89
    $15.99Ulta BeautyUlta Beauty(product price)$23.01 less (59%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    76

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol · No SPF

    Retailer shade note: neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $39SephoraSephoraSame price

    Matches: Near-identical swatch colourSame full coverage

    Differences: Neutral rather than warm undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    49
    Skin suitability
    76

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: light brown shade with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · e.l.f. Cosmetics

    Camo Hydrating CC Cream SPF 30

    Light 250 W
    Shade match 97
    $16Ulta BeautyUlta Beauty$23 less (59%)

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Radiant rather than matte finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    53
    Wear & performance
    49
    Skin suitability
    80

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Radiant rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  4. Shade match 77
    $14.59TargetTarget$24.41 less (63%)

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly deeperDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    77
    Finish & visual result
    89
    Wear & performance
    49
    Skin suitability
    76

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  5. Shade match 94
    $81Ulta BeautyUlta Beauty(product price)Costs $42 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Radiant rather than matte finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    53
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  6. #7 · e.l.f. Cosmetics

    Camo Hydrating CC Cream SPF 30

    Light 210 N
    Shade match 87
    $16Ulta BeautyUlta Beauty(product price)$23 less (59%)

    Matches: Very close colourSame full coverage

    Differences: Neutral rather than warm undertoneRadiant rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    53
    Wear & performance
    49
    Skin suitability
    80

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NC25 (Medium light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Very close colour
    • Medium light · Warm · peach undertone

    $30

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Very close colour
    • Medium light · Warm · golden undertone

    $39

  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

  5. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Looks identical
    • Medium light

    $10.99

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    385 Amber

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 385 Amber

    • Very close colour
    • Medium light

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Super Stay Lumi-Matte Foundation in 312, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC25. Every attribute compared, with its share of the score.

ComparedYour shadeNC25Closest match312Score
Shade match55% of overall97
Colour96#e29f6e#e4a16cLooks identicalColour difference 1.2 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity7024-hour wear30-hour wearSome difference30-hour wear claimed against 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​oily skin
Overall match 93/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Lumi-Matte Foundation in 312.

Same or better

  • $23.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Does not claim colour stability
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 15Not listed
OverlapBoth water-based; silicone high vs high

Where to buy 312

Match price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.