Studio Fix Fluid SPF 15 Foundation NC40 dupes and alternatives MAC Cosmetics
Medium · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Medium0
- Full1
- Buildable0
Finish
- Matte1
- Natural0
- Radiant0
Skin type
- Dry0
- Normal0
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 33 matches
Only showing matches with full coverage, in cream form, without talc.
- 9 matches have no formulation listed and are not shown.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: IT Cosmetics CC+ Cream Natural Matte Foundation Tan Warm
The equivalent shade and the most similar foundation overall.

NC40Change shade
- Overall match
- 81out of 100
- Shade (Shade match)
- 93
- Finish (Finish & visual result)
- 89
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 43
- Shade match
- 93out of 100
- Colour
- 89
- Depth
- 95
- Undertone
- 100
Your shade $39 at Sephora
Where to buy Tan Warm
IT Cosmetics CC+ Cream Natural Matte Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NC40 (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
NC42
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC42
- Very close colour
- Medium · Warm · golden undertone
$30
Closest concealers

11.5 Tan
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11.5 Tan
- Looks identical
- Medium light · Warm undertone
$36
Medium Golden
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden
- Very close colour
- Medium · Warm · golden undertone
$12

Tone 08 W
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 08 W
- Very close colour
- Medium · Warm · golden undertone
$32
Topaz 7
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Topaz 7
- Very close colour
- Medium light · Warm · peach undertone
$39

3N42
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N42
- Very close colour
- Medium · Neutral · neutral golden undertone
$35

5.5
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.5
- Close colour
- Medium light · Warm · peach undertone
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Warm, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC40. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Warm.
Same or better
- Very close colour
- Same warm undertone
- Same matte finish
- Same full coverage
- Claims a blurring effect
- SPF 40 instead of SPF 15
Different
- No long-wear claim
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim colour stability
- Does not claim a lightweight feel
- Not marketed for normal skin
Ingredients (information only, not scored)
13 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.
Where to buy Tan Warm
Your shade $39 at Sephora
How these matches are scored
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.