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Studio Fix Fluid SPF 15 Foundation NW10 dupes and alternatives MAC Cosmetics

Fair · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without fragrance.

  • 4 matches have no formulation listed and are not shown.

Closest shade match: Makeup By Mario SurrealSkin Luminous Hydrating Foundation 1C

The equivalent shade: scored on colour, depth and undertone only.

The match
Makeup By Mario
1C
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Best price
$48SephoraSephora
Costs $9 more

Your shade $39 at Sephora

Closest overall alternative: KimChi Chic Beauty A Really Good Foundation 102L

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
KimChi Chic Beauty
102L
Depth and undertone: Fair · Cool · pink
Finish and coverage: Natural matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
88
Wear (Wear & performance)
70
Skin (Skin suitability)
80
Match price
$29Ulta BeautyUlta Beauty
$10 less (26%)

Your shade $39 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Porcelain (N-012)
    Shade match 90
    $58SephoraSephoraCosts $19 more

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    87

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: Very Fair, neutral undertones

    High confidence· Digital match

    View match
  2. #4 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Neutral Porcelain (N-010)
    Shade match 84
    $58SephoraSephoraCosts $19 more

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    84
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    87

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: Very Fair, warm neutral undertones

    High confidence· Digital match

    View match
  3. Shade match 83
    $58SephoraSephoraCosts $19 more

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim colour stability

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    87

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: Light, warm neutral undertones

    High confidence· Digital match

    View match
  4. Shade match 91
    $49SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourClaims a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    91
    Finish & visual result
    54
    Wear & performance
    82
    Skin suitability
    43

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for oily skin · No SPF

    Retailer shade note: very fair with neutral undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW10 (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW11

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW11

    • Looks identical
    • Fair · Cool · rosy undertone

    $30

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1C

    • Very close colour
    • Fair · Cool undertone

    $38

  2. Tarte Shape Tape Full Coverage Matte Concealer

    22N light neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 22N light neutral

    • Very close colour
    • Light · Cool undertone

    $32

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R02

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R02

    • Very close colour
    • Fair · Cool undertone

    $35

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Yogurt Drops 1.5 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Yogurt Drops 1.5 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

  5. Rare Beauty Liquid Touch Brightening Concealer

    120C

    Rare Beauty Liquid Touch Brightening Concealer, shade 120C

    • Very close colour
    • Fair · Cool undertone

    $24

  6. Dior Forever Skin Correct Full-Coverage Concealer

    2 Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2 Cool Rosy

    • Very close colour
    • Light · Cool · rosy undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 1C, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW10. Every attribute compared, with its share of the score.

ComparedYour shadeNW10Closest shade match1CScore
Shade match55% of overall99
Colour98#edc8ad#edc8abLooks identicalColour difference 0.8 (0 is identical)
Depth100FairFairSameDepth difference: 0.0
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared58
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall67
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Normal, oilyNormal, dry, combinationBoth marketed for normal skin
Overall match 81/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 1C.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Both claim colour stability
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Not marketed for oily skin
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 15Not listed
OverlapWater-based vs oil-based; silicone high vs high

Why the closest overall alternative works

KimChi Chic Beauty A Really Good Foundation in 102L, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW10. Every attribute compared, with its share of the score.

ComparedYour shadeNW10Closest overall alternative102LScore
Shade match55% of overall98
Colour98#edc8ad#edc6a9Looks identicalColour difference 0.8 (0 is identical)
Depth99FairFairSameDepth difference: 0.8
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone100Cool · pinkCool · pinkSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78MatteNatural matteCloseNatural matte finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Normal, oilyDry, normal, combination, oilyBoth marketed for normal/​oily skin
Overall match 91/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To KimChi Chic Beauty A Really Good Foundation in 102L.

Same or better

  • $10 less
  • Near-identical swatch colour
  • Same cool undertone
  • Natural matte finish instead of matte
  • Same full coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Does not claim transfer resistance
  • Does not claim colour stability
  • No SPF

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 15Not listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Makeup By Mario SurrealSkin Luminous Hydrating Foundation 1C

Best price
$48SephoraSephora
Costs $9 more

Your shade $39 at Sephora

Closest overall alternative

KimChi Chic Beauty A Really Good Foundation 102L

Match price
$29Ulta BeautyUlta Beauty
$10 less (26%)

Your shade $39 at Sephora · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.