Studio Fix Fluid SPF 15 Foundation NW50 dupes and alternatives MAC Cosmetics
4.3 (3,477)·Deep · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Claims a blurring effect
Differences: Medium rather than full coverage· Does not claim transfer resistance· Does not claim colour stability
Score details
Shade match
85
Finish & visual result
81
Wear & performance
70
Skin suitability
76
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim colour stability · Contains listed fragrance · No SPF
$34Ulta Beauty(product price)$5 less (13%)4.5 (9,894)
Matches: Very close colour· Similar undertone (warm vs neutral)· Both claim not settling into lines
Differences: Natural rather than matte finish· Medium rather than full coverage· No long-wear claim
Score details
Shade match
90
Finish & visual result
67
Wear & performance
61
Skin suitability
76
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability
The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW50 (Deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Charlotte Tilbury Airbrush Flawless Foundation in 14 Neutral, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW50. Every attribute compared, with its share of the score.
ComparedYour shadeNW50Closest match14 NeutralHow they compareScore
Shade match55% of overall93
Colour60%95#824628#80452bLooks identicalColour difference 1.4 (0 is identical)
Depth15%99DeepDeepSameDepth difference: 0.7
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Overall match 87/100Shade match 93/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $13 more
