Studio Fix Fluid SPF 15 Foundation NW53 dupes and alternatives MAC Cosmetics
4.3 (3,477)·Very deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same full coverage· Both claim transfer resistance
Differences: Neutral rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
76
Wear & performance
67
Skin suitability
40
Very close colour · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin · No SPF
Retailer shade note: D6 - very deep with neutral undertones
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than cool undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
89
Wear & performance
40
Skin suitability
43
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal skin
Matches: Very close colour· Same full coverage· Claims a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
70
Wear & performance
70
Skin suitability
43
Very close colour · Natural · Full coverage
Ingredients (not scored): 28% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · No SPF
Retailer shade note: for very deep skin with golden neutral undertones
Matches: Very close colour· Same full coverage· Claims a blurring effect
Differences: Neutral rather than cool undertone· Natural rather than matte finish· No long-wear claim
Score details
Shade match
83
Finish & visual result
70
Wear & performance
49
Skin suitability
50
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin · No SPF
Retailer shade note: Rich with neutral red undertones
$15.99Ulta Beauty(product price)$23.01 less (59%)4.2 (324)
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Slightly deeper· Natural rather than matte finish· No long-wear claim
Score details
Shade match
80
Finish & visual result
70
Wear & performance
52
Skin suitability
50
Colour not compared · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Near-identical swatch colour· Same full coverage· Claims a skin-like finish
Differences: Slightly warmer undertone· Natural rather than matte finish· Does not claim transfer resistance
Score details
Shade match
79
Finish & visual result
64
Wear & performance
48
Skin suitability
40
Looks identical · Natural · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol · No SPF
Retailer shade note: ultra deep with warm undertones
The closest shade to MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW53 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics CC+ Cream Natural Matte Foundation in Deep Bronze, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW53. Every attribute compared, with its share of the score.
ComparedYour shadeNW53Closest shade matchDeep BronzeHow they compareScore
Shade match55% of overall90
Colour60%90#7a4428#76422cVery close colourColour difference 2.2 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared89
Finish35%100MatteMatteSameSame matte finish
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall40
Longevity30%4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall43
Skin type100%43Normal, oilyCombination, oilyBoth marketed for oily skin
Overall match 80/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Maybelline Super Stay Lumi-Matte Foundation in 370, against MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW53. Every attribute compared, with its share of the score.
ComparedYour shadeNW53Closest overall alternative370How they compareScore
Shade match55% of overall77
Colour60%95#7a4428#80472aLooks identicalColour difference 1.5 (0 is identical)
Depth15%96Very deepDeepCloseDepth difference: 2.4
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Overall match 82/100Shade match 77/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $16 more
