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Studio Fix Powder Plus Foundation NW10 dupes and alternatives MAC Cosmetics

Fair · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches mineral-based, without talc or alcohol denat.

  • 2 matches have no mineral claim listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Tarte CC color-correcting tinted serum Medium

The equivalent shade: scored on colour, depth and undertone only.

The match
Tarte
Medium
Depth and undertone: Fair · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
84out of 100
Colour
97
Depth
99
Undertone
45
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $3 more

Your shade $39 at Sephora

Closest overall alternative: bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Neutral Ivory 06

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
bareMinerals
Neutral Ivory 06
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
77out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
73
Wear (Wear & performance)
66
Skin (Skin suitability)
56
Best price
$39.50SephoraSephora
Costs $0.50 more

Your shade $39 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NW10 (Fair · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW11

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW11

    • Close colour
    • Fair · Cool · rosy undertone

    $30

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W5

    • Looks identical
    • Fair · Cool undertone

    $16.99

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 4

    • Looks identical
    • Fair · Cool · pink undertone

    $22

  3. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Looks identical
    • Fair

    $10.99

  4. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    4 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 4 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Porcelain

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Porcelain

    • Very close colour
    • Very fair · Neutral undertone

    $36

  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R02

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R02

    • Close colour
    • Fair · Cool undertone

    $35

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte CC color-correcting tinted serum in Medium, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW10. Every attribute compared, with its share of the score.

ComparedYour shadeNW10Closest shade matchMediumScore
Shade match55% of overall84
Colour97#fccba2#fccda7Looks identicalColour difference 0.9 (0 is identical)
Depth99FairFairSameDepth difference: 0.8
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone45Cool · rosyNeutral · neutral goldenDifferentcandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared66
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared66
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 76/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte CC color-correcting tinted serum in Medium.

Same or better

  • Near-identical swatch colour
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • Natural finish instead of matte
  • Medium rather than full coverage
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for oily skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone moderate vs high

Why the closest overall alternative works

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Neutral Ivory 06, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW10. Every attribute compared, with its share of the score.

ComparedYour shadeNW10Closest overall alternativeNeutral Ivory 06Score
Shade match55% of overall84
Colour90#fccba2#f6c29bVery close colourColour difference 2.3 (0 is identical)
Depth91FairFairSameDepth difference: 4.1
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared66
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall56
Skin type56Normal, combination, oilyNormal, dry, combination, sensitiveBoth marketed for normal/​combination skin
Overall match 77/100Shade match 84/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Neutral Ivory 06.

Same or better

  • Very close colour
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Runs slightly deeper
  • Neutral rather than cool undertone
  • Natural finish instead of matte
  • No long-wear claim
  • Does not claim colour stability
  • Not marketed for oily skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, moderate siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapPowder-based vs unknown-based; silicone moderate vs none

Where to buy

Closest shade match

Tarte CC color-correcting tinted serum Medium

Best price
$42SephoraSephora
Costs $3 more

Your shade $39 at Sephora

Closest overall alternative

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Neutral Ivory 06

Best price
$39.50SephoraSephora
Costs $0.50 more

Your shade $39 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.