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Studio Fix Powder Plus Foundation NW30 dupes and alternatives MAC Cosmetics

Light medium · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Light0
  • Medium0
  • Full3
  • Buildable0

Finish

Formulation

  • Liquid3
  • Stick0
  • Powder0
  • Cushion0
  • Serum0
  • Gel0

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3 of 30

Only showing matches with full coverage, oil-free.

  • 27 matches have no oil-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 280

The equivalent shade and the most similar foundation overall.

The match
Fenty Beauty
280
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Full coverage
Overall match
87out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
89
Wear (Wear & performance)
66
Skin (Skin suitability)
100
Shade match
91out of 100
Colour
99
Depth
100
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $1 more

Your shade $39 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 79
    $53SephoraSephoraCosts $14 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim colour stabilityNot marketed for combination skin

    Score details
    Shade match
    79
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim colour stability · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: Medium with Peachy Undertones

    Medium confidence· Digital match

    View match
  2. Shade match 77
    $53SephoraSephoraCosts $14 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim colour stabilityNot marketed for combination skin

    Score details
    Shade match
    77
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim colour stability · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: Medium with Peachy Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NW30 (Light medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N12

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N12

    • Close colour
    • Light · Neutral undertone

    $30

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 4

    • Very close colour
    • Light medium · Cool · pink undertone

    $22

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    6 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6 Medium

    • Very close colour
    • Light · Cool undertone

    $36

  3. Tarte Shape Tape Full Coverage Matte Concealer

    35N medium

    Tarte Shape Tape Full Coverage Matte Concealer, shade 35N medium

    • Very close colour
    • Light · Cool undertone

    $32

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Beige

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Beige

    • Looks identical
    • Light medium

    $12

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Close colour
    • Light medium · Cool undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 280, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW30. Every attribute compared, with its share of the score.

ComparedYour shadeNW30Closest match280Score
Shade match55% of overall91
Colour99#e6b28a#e6b189Looks identicalColour difference 0.3 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.3
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared66
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 87/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 280.

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Same full coverage
  • Both claim not settling into lines

Different

  • Neutral rather than cool undertone
  • No blurring effect claimed
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone moderate vs high

Where to buy 280

Best price
$40SephoraSephora
Costs $1 more

Your shade $39 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.