Studio Fix Powder Plus Foundation NW44 dupes and alternatives MAC Cosmetics
4.0 (4,686)·Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$11.99Ulta Beauty(product price)$27.01 less (69%)4.4 (182,841)
Matches: Very close colour· Same matte finish· Both claim 12-hour wear
Differences: Slightly warmer undertone· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
87
Finish & visual result
74
Wear & performance
74
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination skin · Contains drying alcohol
Matches: Near-identical swatch colour· Both claim 12-hour wear· Both claim not settling into lines
Differences: Slightly warmer undertone· Natural rather than matte finish· Light rather than full coverage
Score details
Shade match
89
Finish & visual result
40
Wear & performance
100
Skin suitability
60
Looks identical · Natural · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Light rather than full coverage · No blurring effect claimed · Not marketed for normal skin
Matches: Very close colour· Both claim 12-hour wear· Both claim not settling into lines
Differences: Slightly warmer undertone· Natural rather than matte finish· Light rather than full coverage
Score details
Shade match
86
Finish & visual result
40
Wear & performance
100
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Light rather than full coverage · No blurring effect claimed · Not marketed for normal skin
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Described as medium tan, yours as rich deep· Slightly warmer undertone· Does not claim not settling into lines
Score details
Shade match
40
Finish & visual result
100
Wear & performance
63
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Described as medium tan, yours as rich deep · Slightly warmer undertone · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: medium to dark w/ gold/peach/brown undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as rich deep
The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NW44 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Tan, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW44. Every attribute compared, with its share of the score.
ComparedYour shadeNW44Closest shade matchTanHow they compareScore
Shade match55% of overall94
Colour60%91#d58d5d#d28751Very close colourColour difference 2.2 (0 is identical)
Overall match 81/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Rare Beauty True to Myself Natural Matte Longwear Foundation in 31 Medium Deep Neutral, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW44. Every attribute compared, with its share of the score.
ComparedYour shadeNW44Closest overall alternative31 Medium Deep NeutralHow they compareScore
Shade match55% of overall93
Colour60%90#d58d5d#d08659Very close colourColour difference 2.2 (0 is identical)
Overall match 87/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.