Studio Radiance Serum Powered Foundation NC10 dupes and alternatives MAC Cosmetics
Fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
Formulation
- Liquid0
- Stick0
- Powder0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 32 matches
Only showing matches with buildable coverage, with a radiant finish.
Closest shade matchClosest overall alternative: Tarte Babassu Foundcealer Dewy Foundation SPF 20 14S Fair Sand
The equivalent shade and the most similar foundation overall.
NC10Change shade
- Overall match
- 87out of 100
- Shade (Shade match)
- 89
- Finish (Finish & visual result)
- 81
- Wear (Wear & performance)
- 86
- Skin (Skin suitability)
- 100
- Shade match
- 89out of 100
- Colour
- 97
- Depth
- 97
- Undertone
- 65
Your shade $46 at Ulta Beauty
Where to buy 14S Fair Sand
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC10 (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Meringue 2.1 Neutral
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Meringue 2.1 Neutral
- Very close colour
- Fair · Neutral undertone
$31

11.0 Light Nude
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 11.0 Light Nude
- Very close colour
- Fair · Neutral undertone
$30
CN 28 Ivory
Clinique Even Better All-Over Concealer + Eraser, shade CN 28 Ivory
- Looks identical
- Fair · Neutral · neutral pink undertone
$22
Bisque 1.8
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Bisque 1.8
- Very close colour
- Fair · Neutral undertone
$39
Vanilla

1N02
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N02
- Very close colour
- Fair · Neutral · neutral pink undertone
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 14S Fair Sand, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC10. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 14S Fair Sand.
Same or better
- $4 less
- Near-identical swatch colour
- Same radiant finish
- Buildable rather than full coverage
- Both claim 12-hour wear
- Both claim not settling into lines
- Both claim a lightweight feel
- Adds SPF 20
Different
- Slightly warmer undertone
- No blurring effect claimed
- Does not claim transfer resistance
Ingredients (information only, not scored)
11 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
Where to buy 14S Fair Sand
Your shade $46 at Ulta Beauty
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.